Like other businesses our goal is to expand as well as build more customer awareness to increase its profits. Kudler wants to build a customer base that will be loyal to their stores. To do this it is important for Kudler to conduct the necessary research needed first to implement this change in the operations department. Especially, because we aim at a specific market with
P5 What is positioning? Positioning is very important that the business develop a specific marketing mix so that they can influence the potentials of the customers. This is something that will help the business to design they own brands in their own imagination so that it will meet the customer’s needs. It is very important that the business understand the customers point a view about their products so that they can improve on the products. For example this is including things like such as if the customers is going to choose to buy their clothes from a business like Debenhams as they might be trying to show that they are very happy on the product that they are selling.
Acquire or Develop Talent Tanglewood should acquire talent, because it wants to keep performance and customer service at high levels. In addition, while old stores under Tanglewood have the same basic look, the management styles and human resource can use some improvements. Acquire talent is very helpful for new stores, because employees would “hit the ground running” and be at the peak performance the moment they arrive. Hire Yourself or Outsource Personally, I think Tanglewood should hire itself. Outsourcing is more practical for small and medium companies.
They have an interest in the business by prompting money and want the companies to make steady orders. They like to feel valued, by the company which they supply too. Owners have an interest in the business because they can either be sole traders or run the business in partnership. They are known for the most significant stakeholders which they are the ones who control the business. Their interest is to see the profit they make increasing and the value that the business has rising.
Basic Business Objectives • Profitability - Making a profit is the main objective for most businesses • Customer base – A business aims to increase the amount of customers it has in order to increase profit. • Public profile – Businesses need to have a high public profile to get new customers. • Sustainability – Economic survival is very important to businesses and they must plan ahead to ensure this. • Staff training – Businesses must keep all their staff adequately trained for the job they are doing. • Customer Service – Businesses should aim to have good customer services because it is important to keep customers happy.
240). Using this strategy of promotion could cause more exposure for KFF and help them become more globalized. If the company carries and sells the products the right way, the consumers will think “this company means business, let’s show our appreciation”. To make any company grow individuals need to promote it in the right way because promoting a company the wrong way could cost the business
However, having someone that fits the organization’s culture and missions is also important for Tanglewood. Specific or General KSAOs: I think that Tanglewood should focus on the specific KSAOs because any organization would want to hire someone that can fit the job competencies with a vast knowledge of the job and the skills to perform effectively. Exceptional or Acceptable Workforce Quality: Tanglewood doesn’t really target temporary employees so exceptional workforce quality would work better for them. This would give them the opportunity to invest in their associates and make sure that they grow within the organization. Active or Passive Diversity: I would say that Tanglewood should look into active diversity because it meets the diverse needs of the customers.
Unit 1 - Marketing: A01 Task 1 - Marketing objectives Marketing objectives are important to all business in order to be successful. Business must know what the consumers need and they must ensure that the goods and services support the customer's needs. To attract customers to the business, quality products must be created and customers must be satisfied with the result. Marketing also if marketing is carried out successfully it will increase the profit of the business and make them more likely to become successful. There are marketing objectives in businesses that must be fulfilled in order to be successful: Discovering the needs of consumers to make sure that a quality product is produced means that the business must first find out what
We believe in fostering the creativity in all of our employees so that they can produce JAJ quality services at the first hello with our customers. Attitude reflects leadership and our customers will feel important and involved with their specific project with us. JAJ Profession Services has a basic business model and as we continue to grow we will evolve to become a stronger better steering business. Marketing is significant to getting our services sold and utilized; we target the specific needs of each individual client. Our customers will get exactly what they want and we will not waist resources.
She and I both take pride in what we do and want to do it right the first time. She wants to provide the best possible experience for the customer and trains her staff in the same manner. She is working to expand the offerings of the stores and add to the knowledge base by adding more specialists and services to enhance the shopping experience. If I were to join the Kudler organization, I too, would invest in the employees of the stores first as they are the ones that project the image and concepts of the Kudler organization. If one does not have the employee’s buy-in, it not only lessens the importance, it lessens the character of the store and the shopping experience.