Causal research uses variables to influence outcomes. The celebrity’s name is used to influence the sales of the products. • British Airways would like to test in-flight Internet services on one of its regular flights from New York to Tokyo. The company charges $30 one week and $15 the next week. Causal research shows the differences of price, comparing the results of the study.
* British Airways would like to test in-flight Internet services on one of its regular flights from New York to Tokyo. The company charges $30 one week and $15 the next week. Causal – This form of research is seeking for a cause and effect relationship by testing the services offered by British Airways via the internet. * This type of study attempts to discover answers to the following questions: who, what, when, where, or how much. Descriptive – When you describe the users of the product or services, you are also defining questions.
University of Phoenix Material Understanding Business Research Terms and Concepts: Part 2 Which type of research design— exploratory, descriptive, or causal—is appropriate for the following examples? Explain why. • The goal of this research is to discover the real nature of the problem and to suggest new possible solutions or new ideas. Exploratory. This research is best when seeking insight to problems.
Unit 1 – Controlled Assessment Activity 1 By Jamie Green Contents Heading Page Activity 1 Our Task 3 How I Approached It 3 Reasons for Choosing 3 My Research 4 Aims and Objectives 5 Competition 5-6 Sectors 6-7 Conclusion 7 Activity 1 Our Task Our task in Activity 1 was to find out and understand what as business was and the businesses aims/objectives. I approached this task by doing the required activities such as finding and creating research and evidence in order to help me write this assessment. How I approached/planned the task My method of approaching the task was to gather evidence. I created and activity plan which consisted of the following points below: * For activity 1, I will create and prepare a report on the two businesses I have selected. * Firstly, I will explain why I chose these two businesses.
D1 • Identify and explain two strategic decisions made by the business. • Identify what information was used to make these decisions. • Evaluate the appropriateness of the information used to make these decisions. Task 2: Be able to present business information effectively Criteria : P2 P3 P4 D2 Due Date: 18.11.13 Scenario You have been asked to attend a meeting to present the results of an investigation into the effectiveness of the sales and marketing of a particular product or service by the business. This includes the way in which information is communicated to the customer.
Business Analysis The Donna Karan business analysis was conducted in the hope of deciding which part of the SWOTT analysis was most relevant to the decision of whether or not the company would prove beneficial to invest in. A Strengths, Weaknesses, Opportunities, Threats, and Trends (SWOTT) analysis was performed, and further identified Donna Karen’s internal and external stakeholders, and how the company is fulfilling their wants and needs; whether or not Donna Karan was succeeding in those areas. Donna Karan’s business analysis part two will identified and explores the company’s financial health. The information gathered will include the DKNY’s income statement, balance sheet, and statement of cash flow, which in turn will help the investor and management to use the financial information to make decisions to move forward. After reviewing Donna Karan of New York‘s financial information, this analysis will compare it to two of its main competitors, ANN Incorporation, along with Giorgio Armani.
(Leadership) Prepared By: I.P. Knightly Choose a business to research. Within the business, identify an individual you consider to be an effective leader. You are to prepare materials for your presentation, and these are to be submitted prior to you giving the actual presentation: a) Analyze the various leadership concepts covered in this course, (choose at least six, including: behaviors, traits, skills, attitudes, knowledge and contemporary developments). b) Explain (using examples where possible), how the leader you have chosen demonstrates or exemplifies each concept.
Executive summary The aim of this report is to analyse Tesco’s strateiesy both in corporate level and business level. The report will begin with the background information in Tesco, then the overall business will introduce Tesco’s current business situation, competition, operation and important issues. Secondly, the advantages and problems of product – diversification strategy are formulated. Followed by the ways of diversification, Tesco also made good use of cost leadership strategy and differentiation. Following the corporate strategies and based on relevant strategic management theories and concepts, this report will analyse the company’s current strategies on expanding in the US market.
University of Phoenix Material Understanding Business Research Terms and Concepts: Part 2 Which type of research design— exploratory, descriptive, or causal—is appropriate for the following examples? Explain why. • The goal of this research is to discover the real nature of the problem and to suggest new possible solutions or new ideas. This is an example of exploratory research. It is exploratory because it eliminates ideas that are impractical and because it creates a hypothesis on possible solutions.
Below is the first part of your Marketing Plan Report: QUESTION 1 You have to submit the first part of your Marketing Plan Report that covers among other things: 1. Situation Analyses, this will include: a) Situational environments (such as demand trends for your product/service; your customers; the decision makers; social and cultural factors involved; are demographic important here; state-of-art technology effects; politics and economic effects). b) Neutral environments, this has to do with groups or organizations. Media reports (favourable or unfavourable), consumer associations, and legislations. How do they have effect (if any) on your marketing plan for your product?