History and Background WestJet Airlines is a low-fare company founded in 1996 by Clive Beddoe and a team of other partners including Tim Morgan, Don Bell, Mark Hill and David Neeleman. During its first years WestJet was focused on routes in western Canada especially in the city of Edmonton, Calgary, Vancouver, Kelowna and Winnipeg but then during the early 2000s, it started expansion in Eastern Canada. From 2004 the company began its international expansion to the United States. Today, WestJet serves more than 70 destinations in Canada, the U.S, Mexico and the Caribbean, operating with a fleet of about ninety-nine Boeing 737s. Mission and Culture The mission of the company is to enrich the lives of everyone by providing safe, friendly and affordable air travel.
MINI CASE – Chapter 3 Ed Cowan was recently hired by Tuxedo Air Inc. to assist the organization with its financial planning and to evaluate the organization's performance. Ed graduated from university six years ago with a finance degree. He has been employed in the finance department of a TSX100 company since then. Tuxedo Air was founded 12 years ago by friends Mark Taylor and Jack Rodwell. The organization manufactured and sold light airplanes over this period, and its products have received high reviews for safety and reliability.
Company Background Loren (Canada) Inc. sells chemical products to consumers and industries. Brent Miller has been just recently appointed raw materials buyer and reports to the Director of Purchasing. Total Canadian sales in the past have been in the approximate sum of $800 million. Raw Materials and packaging cost in the past were approximately 50% of sales. Purchasing Loren (Canada) Inc. has found that they have an increase in the sales of Hexonic Acid.
Also, Pat believes that the aircraft industry could be a wise introduction for Bennett’s. The small firm’s relationship with Boeing continues to grow as Boeing granted Bennett’s level II work which will allow Bennett’s to receive more and higher quality contracts form Boeing and be able to bid on a vaster field of contracts. Pat Bennett is pushing the company in the right direction by diversifying its ‘engine-task portfolio’, which allows the firm to stand on more than one foundation, instead of depending on one business front to support the business and keep Pat and Cheryl out of a trailer home. From the very beginning Pat Bennett put an emphasis on profits and achieved those profits for some time before a market change crippled the business and Pat had to sell off or leverage nearly everything the business and he and his wife had. It is clear that sometimes Bennett’s goes astray and loses its focus as a business but another thing Bennett’s has shown to do is grow and expand.
Bombardier diversified in 1986 by purchasing CanadaAir, “the leading Canadian aircraft manufacturer of Challenger wide-body business jets and the CL-215 amphibious firefighting aircraft” (History, 2012); in 1990 the company branches out to America through Learjet Corporation and released the first midsize jet (ranked as a top seller); they again hit a home run through purchasing Boeing’s de Havilland division—this placed them as leaders in regional aircraft (History, 2012). 2000 they attain Skyjet.com, expanding it to international boundaries in 2005 “giving travelers unrestricted access to more than 900
Alaska Airlines Marketing Plan Jason Miller Sumiah Ashley Jaber Quintus Qiu Due: May 15th, 2013 EXECUTIVE SUMMARY Alaska Airlines, operated by Alaska Air Group, is based in Seattle Washington. It is a major carrier—the seventh-largest US airline in passenger traffic. The airlines has been ranked the highest in customer satisfaction of traditional North America airlines by J.D. Power and Associates for the fifth consecutive year in a row. In the hopes of becoming the leader in the airlines industry, the Investor Relations team hopes to raise capital in the form of a stock issuance.
With a high demand of supplied for the war, many more jobs were created and the Canadian economy had a very strong recovery. To aid the need of man power during the aftermath of the war, immigration numbers needed to be increased to keep up with the increased demand of goods. The immigration policy put in place by Prime Minister MacKenzie King in May 1, 1947, created a selection process in which preferred certain ethnic groups; such as British, American and northwestern
Many components are needed for a process which seems so simple. Such as the transportation of goods, imports and exports of necessary materials to accomplish tasks, etc. Statistics show, that oil sands “currently effect the jobs of 12 000 Canadians, and this is expected to grow over 500 000 jobs over the next 25 years” (Canada’s Industry 2012). The oil sands provide great room for exponential growth in Canada’s economy, and international relationships with other
There was an enormous increase in the birth rate, from 1947 to 1970, after the Second World War, this increased the population of countries such as Canada and the US(Canada’s Aging Population). The people born in this generation are called the baby boomer. What is interesting about baby boomer is that as they start to retire the population of seniors is expected to hit, “around 6.7 million in 2021, and around 9.2 million in 2041”( Canada’s Aging Population Pg. 9). Economists have also confirmed that these increases in the growth of the senior population will approximately account for fifty percent of Canadian population growth for the next 3 decades (Canada’s Aging Population).
Canada has provided a lot of aid to the United States. Canada has assisted in recovery and helping the United States immediately after an attack. Within forty-five minutes of the terrorist attacks on September eleventh, Canadian airports had started accepting over two hundred diverted planes and more than thirty thousand passengers and aircrews across the country. Canada had also invested two hundred and eighty million dollars in immediate emergency measures such as enhanced police force, security and intelligence in the shadows of September