Business Essay

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Business Planning of J&C global clothing company Prepared by Jeremy Ji Directory 1. Business Overview …………………………………… 1 2. Situational analysis ………………………………….. 1 3. Marketing ……………………………………………… 3 4. Operations …………………………………………….. 5 5. Store layout …………………………………………… 6 6. Finance ………………………………………………… 7 7. Human Resources …………………………………… 9 8. Forecasting …………………………………………… 11 -Business Overview The product we will be supplying to society will be a fashion store called J&C. J&C will offer young customers the youth-oriented products and clothing that are popular in large urban areas. J&C will provide the distinctive clothing, shoes and products that are just ahead of the fashion curve. we will create a cost-effective operation that will quickly bring new fashionable clothing and products to the customer. -Situational analysis · Strengths One of the main reasons for J&C will be popular is because of its trendy items for such a low price. Our store offers quality clothing at department store prices which is rare for many retailers today. Another strength for our company is our overall delivery time. It only takes short times to get an item from the design to its retail state which is very impressive for a worldwide, low price retailer. The average for retailers is usually about a few months which is double the time that we uses. We also manage to keep the stores brands fresh with guest designers coming in for different lines in the store. · Weaknesses Buying large volumes means that there is no real guarantee that all the items will be sold. This means that we already low prices may have to be lower in order to make room for the next collection. This means that if these items are not sold in time, then our company will have to pay more for extra storage for the items not sold. Another weakness

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