After reading the Cerjugo case, there are a number of symptoms that can be identified throughout the case that suggest that the multi-million dollar manufacturing and distribution company is experiencing major difficulties.The first and most obvious symptom is the fact that the the juice sector of their company has not been able to reach its targeted profir margin for 2 years in a row.Another issue cerjugo encounters is high turnover rates in their sales force,including his manager of juice manufacturing and employees who do not feel motivated enough to fully understand the juice attributes which is hindering Cerjugo’s brand awareness.The lack of the employee understanding of the juice attributes hurts the company’s brand because employees are not able to effectively convey all the necessary information about the product to the consumers.furthermore cerjugo’s brand awareness will keep hindering as long as consumers are unaware of the “freshness”,all natural ingediants and the overall high quality of the juice which is Cerjugo’s main competitive advantage over their rivals. Root causes the root cause of the lack of employee understanding of the overall juice divison is the fact that theer is no job specialization what so ever.Each member of the sales force is required to sell beer and juice,however most of the employees were hired from when the company only sold beer and prefer to stay within their confort zone. The reward system the company is currently using is the root cause of the unmotivated salesforce and the high turnover rates,Cerjugo uses a performance bases reward system based on the beer and juice sales an employee makes. Another root cause is the organizational structure that Cerjugo curremtly uses. All the front line employees for both beer and juice production seem to be reporting back to only Carlos Menga the beer manager.The disorganization of
Case Study Guidelines for BUS 316 (Spring 2013) Part of your grade will be determined by Case Studies, which are due on the dates specified in the syllabus. Students will pretend that they are business consultants for a particular business (students are not allowed to analyze the same company for more than two case studies). For each case study the student will analyze the required topic as it relates to that company. Consider looking at the company’s website or visiting the physical location in order to prepare an in-depth analysis. How can the information from the text and class discussion provide insight into how your suggestions can improve the business?
BAIT Case Analysis I Royal Caribbean Cruises Ltd Issues: External Issue: There appeared an overall depression in traveling industry since 2001. On the one hand, the outside business climate has become perilously changeable. In addition, customers tended to book more at the last minute, putting the company to a disadvantage position due to the mis-prediction of customer resources and an average 15% commission given to agents. On the other hand, the economic downturn also impacted the travel industry. Internal Issue: There is a misalignment of IT Strategy and the whole business strategy in RCCL.
Her husband is skeptical about the business venture and wants her to explain everything to him using examples. Delores researched the different types of business so she could make a decision on what type of business to start. The types of business she researched was Sole Proprietor, Corporation, and THE INVENTORS’ BUSINESS CHOICE 4 Partnership. She found out through Kourilsky, Marilyn (1995), that the advantages of being
However, I know that I will need this in order to succeed. I view the QRB course as a crash course introductory to Economics, Accounting, Finance, Operations, and Research. According to University of Phoenix Week Four Supplement, “The QRB course prepares you to master skills such as using time series data to forecast, construct histograms and bivariate plots using Excel, and conducting a linear regression analysis.” Without taking this QRB course, I would most likely be confused and frustrated. This would not be conducive to my future career goals. The QRB course is a stepping stone, as I will learn certain concepts and other necessary skills to exceed in the next few classes, particularly Accounting and
Meanwhile, at Medtronic, their product development was falling behind. In the wake of the company’s growth, functional managers (who historically supervised product development at Medtronic) were becoming busier and busier with operations, while coordination fell through the cracks. Medtronic had many suggestions for new products but lacked the required focus and attention to get projects done quickly. In the end, each new project was already out of date (lagging competitors) by the time it got to market. Another factor relating to development teams was that they had separate development teams working on the two different physical architectures.
You see, with the continual growth and sales within his foreign market John not had the man power, time, or financial means to satisfy his smaller local businesses. He has gotten several complaints about late deliveries and no longer accepts returns at the end of the season or to allow mark down allowances. However, because of the financial growth with the foreign market John has not seen it fit to improve his quality of business within the smaller business. John’s big dilemma is that his major domestic mail-order chain in the United States is threatening to pull out of business with Hudson Shoe Company, however the international business is offering a possible increase in business if John will allow an additional $2 per pair towards the defense ministers, who approved major business among the navy and army and also an additional $2 per pair towards the minister of revenue to continue granting import licenses. But it is not this cut and dry.
TOM Case WAC- GolfLogix 11-Dec-2014 Made by Shaheer Ahmed ERP ID 01479 Introduction In May 1999, when GolfLogix came into existence, people related to the sport of golf were totally ignorant of what is going to be introduced. The two friends Todd Kutta and Scott Lambrecht were about to revolutionize golf by allowing people to determine the length of their putt by reasonable accuracy. However there was some jitteriness in the minds of the entrepreneurs as to how will it be feasible in longer span, how would they advertise, how they would target their product to desired users. Their idea was however a combination of inspiration and market understanding for the need to fulfill an untapped demand. Company Todd Kutta and Scott Lambrecht were both friends as well as golf lovers.
The Sundale Club Case Analysis Problems The Sundale Club has been established for many years and it is the largest athletic/social club in the city (Brown, 2011, p.253). Sundale was once a prestigious establishment, who once had a waiting list for those wishing to join, however fortunes have since changed and the list is now exhausted and memberships are declining (Brown, 2011, p.253). To address the failing fortunes of the club, Bob Watts, the company director, is considering a membership drive to boost numbers to increase revenue (Brown, 2011, p. 253). Macro Quite simply, Sundale is declining in membership subscription which obviously limits their revenue. The waiting list has now been exhausted and there are no immediate plans to address the shortfall, other than Bob’s consideration of a membership drive; the prestige of being a member seems to be a thing of the past.
Similarly Ben Wu left his family in America to pursue his internet cafe idea, seeming to choose business over family but Ben then says that he hopes “she will stay here with me finally and we will have a family here” (Young and Restless in China). Both Ben and Wang’s efforts were aimed to gain enough money to be able to gain and maintain a family. It is clearly seen here that even