Burger King Essay

1075 WordsMar 9, 20145 Pages
Burger King Tay Yi Hong C120031C Introduction to Office Administration CBUS1003 Table of Content Page Question A 1. Introduction a. Company Background of Burger King 3 b. Organization Chart of Burger King 4 2. Human Resource Management c. The process of recruitment, selection and remuneration 5 d. Team management 6 References 7 Question A 1. Introduction 1.a. Company Background of Burger King Burger King a.k.a. BK, is a global chain of hamburger fast-food restaurant. Headquartered in unincorporated Miami-Dade, Florida, United States. The company began in 1953 and the name was Insta-Burger King, based in Jacksonville, Florida. Founded by Kieth J. Kramer and Matthew Burns. The owner and founder (Keith J. Kramer and his wife’s uncle Matthew Burns) decided to start the business after visiting the fast-food restaurant McDonald brothers original store location in San Bernardino, California. They opened a restaurant based around a cooking device proved so successful at cooking burgers called as Insta-Broiler oven and required all of their franchises to use the device. In 1959, the company faced financial difficulties, and it was purchased by its two Miami-based franchisees, David Edgerton and James McLamore. After the company sold to the franchisees in Miami, Florida. They rename it to Burger King and expanded the restaurant to over 250 locations in the United States. In 1967, the company had been sold to the Pillsbury Company. The Pillsbury management tried several ways to restructure Burger King in the late 1970s and early 1980s, including hired McDonald’s executive Donald N. Smith to help revamp the company in a plan called Operation Phoenix to update franchise agreements, menu, and standardized restaurant designs. In 1980s, the Pillsbury Executive Vice President of

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