Audience Focused Communication Matrix

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Associate Level Material Appendix B Audience-Focused Communication Matrix Use the matrix to complete the information. Write 3-4 sentences for each item. What are some audience characteristics you need to consider? What communication channels would be appropriate and why? What would you do to ensure your message is effective? What are some considerations you must keep in mind given the diversity of the audience? |Audience-Focused Communication | |Audience |Audience Characteristics |Channels of Communication |Strategies to Ensure Effective |Audience Diversity Considerations | | | | |Messages | | |Managers |A manager can be thought of as the |Though this communication is presented |As a way to make sure the usefulness |When talking to the management group, the | | |gatekeeper who will manage whether or |face-to-face, incorporating some visual |of the communication, I will require |variety of the audience will be thin. | | |not the main audience gets the |aids will be great help. When the company |to keep the communication brief and to|They're managers for the reason that they | | |information. This audience will have |has the technical sources accessible, every|the point. Maintaining on the right |have dominated the business, and it's also | | |sincerity and authority in the
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