特易购超市的战略管理：佩泰尔分析，波特的五力分析，关键成功因素，SWOT分析，价值链分析，Tesco的战略选择，核心竞争能力和文化网络。 Strategi c Management of TESCO supermarket: PESTEL analysis, Porter's 5 Forces analysis, Critical success factors, SWOT Analysis, VALUE CHAIN analysis, TESCO'S strategic options, Core Competences & Cultural Web. 我简介 I INTRODUCTION 食品和饮料零售界代表在英国规模最大的行业，为300多万人民在初级生产，制造和零售的就业机会。 The food and drink retail sector represents the largest industry in the UK, providing employment for over three million people in primary production, manufacturing and retailing. 2003年零售占9％的国内生产总值（Datamonitor公司，2003年）。 In 2003 retail accounted for 9% of gross domestic product (Datamonitor, 2003). 近年来英国超市受到更严格的供应商对他们的待遇尤其是自有品牌产品，但供应网络的发展战略已经在过去十年中的大部分超市战略的组成部分。 In recent years UK supermarkets have come under increased scrutiny over their treatment of suppliers, particularly of own-label products, yet the development of strategic supply networks has been an integral part of most supermarket strategies for the past decade. 该报告将提供以下的超市公司，特易购与外部环境分析的重点，洞察和公司的分析资源，能力和文化。 The report below provides an insight into the supermarket company, Tesco, with emphasis on its external environment analysis and company's analysis of resources, competence and culture.
It may involve the use of questionnaires, interviews with customers, experiments, and many other approaches (Perreault, Cannon, & McCarthy, 2009, p. 202).” Kudler Fine Foods must perform quality marketing research if they hope to remain successful with their current stores given the local competition from other stores in the area. Market research also includes the process of systematically gathering, recording and analyzing data and information about clients, rivals and the market. Its uses include helping create long term business plans, launching new products or services, fine tuning existing products and services, and expanding into new markets. Market research can be used to determine which additional areas of research are needed for Kudler in the areas of customer satisfaction, and a need based analysis to determine if expansion of a new store is necessary or continued growth and development of existing locations. The customer service satisfaction survey that is currently in place on the Kudler website will help to identify what the customer’s like and don’t like about a minimum number of variables but market research needs to also include other vital information like culture, socio-economic background, health, and other marketing mix elements.
Personal Values and Kudler Fine Foods Stephen F. White University of Phoenix Management MGT/521 Kim Hinton September 04, 2010 Personal Values and Kudler Fine Foods Managing a company requires various abilities and talents that the growth of the company relies upon. Applying my personal values to the management of Kudler Fine Foods adds a different characteristic to the company in terms of the productivity and financial management. According to the result from The Self-Assessment Library (2010) and The Williams Institute Ethics Awareness Inventory Assessment (2010), my personal values and ethics are described as a person whose personalities defined as organized, compulsive, private, trustworthy, and practical, and whose ethical perspective
Date: June 10, 2011 Subject: Strategic Operations Management The supermarket retailing industry has turned extremely competitive in the United Kingdom. In contract to other developed regions, this market still shows latent growth chances. However it is also necessary to announce that opportunities are available for region retailers who are pleasure to product good value for consumers at competitive prices. From being a region retailer, Morrions has become one of the fourth largest chain of supermarkets in the UK, it just stand behind the big four supermarkets (Tesco, Asda and Sainsbury’s). In 2004, by acquiring Safeway supermarkets, Morrisons is a UK company engaged in the business of food and grocery retailing with 425 superstores across the UK, an additional ₤400M of annual turnover (2009).
Sainsbury’s Background information Sainsbury’s is the UK’s longest standing major food retailing chain which was founded in 1869 being established as a partnership when John Sainsbury’s and his wife opened a store in Holborn, London. Selling fresh foods then later expanding into packaged groceries like tea and sugar. Today Sainsbury’s has 1,200 super markets and convenience stores employing over 161,000 people. Sainsbury’s was the largest grocery retailer in 1922, as 1995 came, Tesco became the market leader and Asda became the second largest putting Sainsbury’s in third place. Ownership Sainsbury’s PLC is a Public limited company which means that they have their shared bought and sold on the stock exchange.
Dealing with political status is measured by decisions and impact on global affairs. Internal scanning deals with core strengths and characteristics of in the nation where business has established the plant. A company’s resources should be identified by managerial, capital, raw materials, and labor. Kudler Fine Foods internal scan should be recognized in dealing with organizationally, and operationally globally. (Pearson and Robinson, 2011).
Strategy Analysis of ALDI Executive Summary Aldi is a global retail giant that was established in the year 1914 with a small retail outlet in Essen (Germany), but it eventually grew to become one of the biggest names in the retail business. Today, the company owns over 9000 stores across 18 nations, and has a significant turnover of Euro 50 billion. The company's exceptional performance, amid intense competition, and even at the time of economic downturn, makes it worthwhile to understand its business strategies, as well as its competitive position in the market. This paper aims to critically analyse Aldi's strategies, and the resulting successes, it has achieved or likely to achieve. The paper also investigates its strategic shortfalls, through theoretical under-pinning.
Internal and External Factors Paper Heather Wassell MGT/230 March 3, 2014 University of Phoenix Internal and External Factors Paper Target is one of the best and most popular department stores out there. It covers all four functions of management, leading, organizing, planning and controlling. The Dayton Hudson Corporation was founded in 1902 and the main headquarters were set up in Minneapolis, Minnesota, and has become the second largest discount retailer in the United States. The first Target store was opened in 1962 and began to grow into the largest division of the Dayton Hudson Corporation. Second only to Wal-Mart, Target has become the most profitable store in the Dayton Hudson Corporation that as of August 2000, Dayton Hudson was renamed Target Corporation.
Macys on the other hand is known on a more international level with 789 department stores and also named the 16th largest retail store in 2012. Let’s begin with comparing each company’s ability to pay short-term obligations like debts and payables with its short-term assets which would be cash, inventories and receivables. This is better known as the current or liquid ratio. Totaling for the year of 2014, Express, Inc. had total current assets equivalent to $583,461 and total current liabilities equaling $299,207 giving Express, Inc. an awesome 195% current ratio. Macys, Inc. for the year of 2014 had total current assets of 8,688,000 and total current liabilities of $5,726,000 leaving their current ratio at 152%.
It is the world's third-largest consumer goods company measured by revenues (after Procter & Gamble and Nestlé) and the world's largest maker of ice cream. Unilever is a dual-listed company consisting of Unilever N.V. in Rotterdam, Netherlands and Unilever PLC in London, United Kingdom. Both Unilever companies have the same directors and they operate as a single business. The current non-executive Chairman of Unilever N.V. and PLC is Michael Treschow while Paul Polman is Group Chief Executive. As of December 2011, it was the 18th largest company on the FTSE, with a market capitalization of £27.3 billion.