Apple has continued to evolve with the changes in technology. Their innovative ideas are able to keep the global markets needs fulfilled. Even though Apples core product is their computer, they enter into new markets and out-beat their competitors. The entry into the personal media player industry then followed by smartphone and tablet market show that Apple has an evolving strategy that will keep the company strong. Their strategy has led them to become the market leader in some of these industries.
compare the sales of the iPad and iPhone to see whats selling the most and how to generate more sales. Human resources- They provide information about staffing and training to proven Apple being over or under staffed which would effect sales and profits. They are also there to see who needs training, how much the training will cost and whether it will be beneficial to Apple to spend the money on training. They are responsible for the number of employees, skills available and the training needs to make sure that the business can operate at its
Apple recognised early advantages of globalisation and implemented various strategies to expand internationally which results in wide range of their stores all over the world now. Globalisation has allowed Apple to globally source materials and achieve cost advantages. By Apple knowing the influence of globalisation they have been able to respond good. Quality expectations are another influence that impacts on a business. Quality refers to how well designed and made a product is and the expectations that people have of a business will influence the way that the products are designed and created for customers.
In order to achieve M1, I must explain how the management of human, physical and technological resources can improve the performance of a selected organisation. The organisation that I have chosen is Apple Inc. Human Human Resources are responsible for employees of a business. The management of human resources can improve their department’s performance by offering promotions or better health and safety rules, so that their staffs is happier and more willing to work. They could also increase their performance by giving their staff a pay rise, which would help make a better working environment and in turn they would work hard. Also if human resources employ the right people, who have the right amount of experience and qualifications then they could help Apple because the people they employ would be able to contribute straight away, which would save Apple time and money in training them.
Apple Watch Consumer Behavior: How People Make Buying Decisions Week 3 Writing Assignment MRKT 310 Marketing Principles Professor Date Consumer Behavior Model: Environmental Factors Two of the most important environmental factors to Apple watch are the Communication and Technology. ‘Communication’ focuses on educating consumers and provides critical insights about Apple Watch that the consumer didn’t know they had a need for. The environmental factor of communication plays a significant role in stimulating the cognitive knowledge, provided meaning and believes about the Apple Watch. The consumer integration process is very valuable for Apple to understand how the consumer interprets and receives Apple Watch’s marketing strategies, not just the product. The other environmental factor: ‘Technology’ is a significant tool for Apple to reach out to its costumers.
The consumers will benefit by obtaining the quality goods Kudler provides as well as customized promotions based on personal shopping patterns. Tracking the shopping patterns of the customers will help develop a marketing strategy for Kudler. This strategy will allow Kudler to offer certain products at times when an increase in demand has been determined by shopping trends. Kudler will also benefit from this program with an increase in revenue and a more stream lined business process. This program will keep track of individual customers purchasing behaviors, which will allow Kudler to know how much of a certain product to stock.
This value of Apple represents the company’s considerable competitive advantage in product conception, design, and marketing. Apple is amply compensated for the innovation that the firm has embedded in the product. The portion captured by U.S. firms design, distribution, and sales exceeds the value of its manufactured components. Although to a large extent the iPod is not manufactured in the United States, it is designed and sold here, and U.S. firms do quite well in the bargain. Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns.
Not only do they sell these items the company sells high end computers to its customers. Apple markets its personal computers has the best computers on the market that feature top of the line features that other companies cannot match. 2. Describe the role of Apple stores as an important part of its marketing strategy? Apple’s retail stores are an important part of its marketing strategy because it has become the face of the company.
Why Apple? * Developing knowledge workers * Developing knowledge-based products/services * Maximizing enterprise intellectual capital * Transforming knowledge into shareholders’ value Why Apple is a Learning Organization? * Steve Jobs- Vision to change the world * Employees’ Choice- Best Place to Work * Apple Culture- Encourage to apply intelligence & imagination * Flexible & Adaptive organization Learning Cycle REFLECT PLAN IMPLEMENT Apple’s learning cycle How Apple was successful? * Peter M. Senge’s research on Apple * Apple used Senge’s five discipline to examine its organizational learning success Peter M. Senge’s Five Discipline * Systems Thinking * Personal Mastery * Mental Models * Building Shared Vision * Team building Strategies -Help to implement learning organization BEST HR PRACTICE IN APPLE * Make your employees “own” their learning, training and development — because Apple frequently produces new products requiring expertise in completely different industries (i.e. computers, music devices, media sales, and telephony), its employee skill set requirements change faster than at almost any other tech firm.
Apple products are a part of our daily lives, many people have written books, articles, given talks on the reason why apple has been very successful in business. Some have cited management ideas, apples business strategies and Steve jobs way of approaching things as some reasons of why apple has been successful, however on a closer look the following principles contribute to apple success ; first of all apple products are not created just developed because they have the best engineers who can develop the products from the best technology on the contrary the employee of the company have to like the product initially before its released to the market, this is evident because Steve jobs always used apple products, the assumption of apple is that the employees represented the ideals of the customer ,hence they have to produce something that they can live without this is in contrast to other companies whose goals are to produce the product and then test with the customer which can either lead to failure of a product or its success. Apples products are usually user friendly, consumers tend to shy away from products that are difficult to operate, the product has to be easy to learn as well as understand (Lusted,