They are used by people who aren’t buying many items and it makes the buying process for the customer a lot quicker. Even the smallest Sainsbury’s stores sell a lot of items; this is why shelves are needed in stores. They are used to hold stock and to make it easier for customers to clearly see what Sainsbury’s are selling. Freezers are a necessity for Sainsbury’s because without them they wouldn’t be able to offer any frozen products. If they couldn’t sell frozen products, people would most likely move to another supermarket with a wider variety of products on offer.
Kudler Fine Foods is continuing to offer more food products for its consumer. The company is also considering opening up some other branches in various states to increase its profitability. Kudler Fine Foods is also looking for new methods of retaining and attracting more customers to purchase its products. There are two opportunities Kudler Fine Food market can advance to. The company is facing stiff completion from other new entrants in the field of foods and as such, it will need to work extra harder in order to deal with the competition.
While many will only be looking for other dollar stores following exactly the same format, that is incorrect. In today's marketplace all types of retailers are adding dollar departments and dollar aisles to their stores. Every one of these companies represents a threat to your business. It's important that you know them and what they are doing. Determine how best to use your company's strengths to overcome the strengths and overall performance of the competition you've found.
Describe the external and situational influences that steer shoppers like Ashley away from Sears. External influences would include both social and cultural aspects of consumer behavior. For example, in today’s environment consumers have choices when it comes to shopping, such as online venues, which makes competition a huge external factor. Not to mention the fact that consumers are no longer visiting malls as frequently and unfortunately for Sears, they are mostly mall-based. The increase of discount retail popularity has led to a redefining of value.
One of the biggest areas that have seen a great change in consumer spending is grocery stores. More and more people are switching from name brand products to off brand and store brand products. People are also opting for discount food stores, such as ALDI, for cheap variations of the food they love. Lastly, one of the biggest new trends is using coupons. With the use of coupons people can reduce their final bill, and save money.
If not there a shopping mall where thousands of people shop every day. They can profit from all holidays shoppers, visitor and mall workers. Some weaknesses with opening a store on a large scale would be not having control over the bigger problems. Since the company hasn’t quite yet managed to control the smaller issues, I would think it would be bigger fires and more waste occurring. Keeping up with the demand of the operation on a bigger scale will require more attention to detail with the order of operation.
Another trade-off for the company will be the stores performance. Because this is a newly acquired system, employees – although trained on how to operate the system will surely run into issues at the register. This will make for longer lines at the store and will require employees to handle unruly customers. The trade-off for spoilage will require the store to account for more deliveries from wholesalers for the products that will need to be stocked. This will ensure more delivery fees and more paperwork for the company.
Gourmet food is more expensive to purchase, than food at a regular grocery store. A gourmet specialty shop has higher fixed costs. Since there are no food preservatives in the food sold there, there is a high turnover rate for food expiration dates. The product waste potential is high, and ordering needs to be constant. An automated ordering system will help with this issue, as well.
Although Starbucks does face much competition, one of their biggest threats seems to be themselves. They have grown quickly which means they had to spend numerous amounts of money to open new stores and expand their products. “The company had its success through baby boomers in the 90’s, but now the Generation X is not liking the environment of the shop and the young generation feel out of place in the coffee shop, above all the price of coffee seems to be little expensive to them ("Case: Starbucks- Going Global Fast", 2012)”. With Starbucks wants to grow r rapidly and business oriented, it could be possible that they forget how to give customers that one on one customer service. Starbucks was a coffee shop that allowed friends to come together over a cup of coffee and now it has expanded with Wi-Fi in stores, and online stores.
The shift in mass consumption was also a major factor in the increase in rubbish, as well as wastefulness. (Reference to chapter 2, making social lives). Supermarkets are stocking a greater range of products. Due to the increased value in people's time and labour, it can be argued that people find it easier to purchase more than is required than it is to make a second journey to the shop to buy more. This is resulting in an increase in wastefulness as some of the food which is purchased is thrown out, as it was never really needed.