Analysis Of Small Change By Malcolm Gladwell

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# SocialActivism “It's the action, not the fruit of the action, that's important. You have to do the right thing. It may not be in your power, may not be in your time, that there'll be any fruit. But that doesn't mean you stop doing the right thing. You may never know what results come from your action. But if you do nothing, there will be no result.” (Mahatma Gandhi). Gandhi explains it’s not what you do, it’s how you do it and that it if you at least do something about it there will be a result. In the essay Small Change: Why the Revolution will not be tweeted by Malcolm Gladwell, he argues that social networking with such tools as Facebook and Twitter don’t help or are not a part of social activism. This is not the case, social networking is a huge part of communication and organization, being able to participate in something without physically being there, and that social networking increases motivation and participation. These new tools have reinvented social activism and have played a major rule in recent events. In the past people who are protesting for their social rights have always communicated through word of mouth since cellphones or social networking sites didn’t exist back then. This was very insufficient because of the lack of turn…show more content…
Whether it is Apples new product or a protest in Egypt. Social networking helps people learn about social activism and therefore gives them more exposure to social activism that is going around the world. Gladwell says, “Social networks are effective at increasing participation- by lessening the level of motivation that participation requires.” (Gladwell 321). Gladwell is right in the fact that there is less motivation but since there are more people participating you have a higher chance of getting more people that are motivated and therefore more volunteers or even leaders to help do the physical

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