Unlike many other competitors, Wendy’s limited the number of menu items to four main products: hamburgers, chili, French fries, and Wendy’s Frosty Dairy Dessert. Although this limited menu added convenience for customers to choose the food and simplicity to Wendy’s preparation process, Wendy’s had no choice but to abandon its original “limited menu” concept during the late 1970s to respond in a timely manner to customer trends. As the U.S. economy entered a recession, the customer’s increasing demand for low cost fast food restaurants stimulated the continual emergence of new competitors and major competitors
The campaign was something new in the fast food industry at the time. In 2004 the Atkins diet was in full swing with the low carbohydrate diet. While every other company was heading in that direction Wendy’s decided to blaze their own trail with the low fat-campaign. No other company would let you eat a baked potato, but that is what Wendy’s gave you. The Wendy’s ad implies an idea of great tasting food at low prices that is also good for you.
Many years ago fast food restaurants such as McDonalds and Burger King had a promotion to supersize your meal. By supersizing your meal you can get an extra large fries and an extra large drink. It became so popular most fast food corporations started supersizing many items on their menu. Another the way fast food restaurants supersized their meals by adding buy one get one free. This also became very popular, you can add more to your meal like if you order a sandwich with fries and get a second sandwich free or anything on the menu for equal or less value.
“Ba da bop bop boooop I'm lovin it!”. Almost every American knows this song by heart, especially after the continuous commercials, and billboards with juicy hamburgers, or crispy Premium Chicken Classic sandwiches. Many people do not understand the impact of these atrocious products. For example, a hamburger alone from McDonald’s has 250 calories, and a Premium Chicken Classic sandwich contains 510 calories (Full Menu Explorer). There are about 160,000 fast food restaurants in America, and all of these joints serve processed food; it is a mystery where most of this food comes from.
Fast Food Craze Fast food restaurants today are either kiosks or recognizable quick service restaurants. Franchise operations such as McDonalds and Wendy’s have generated restaurant chains that offer standardized meals across the globe. Because of their affordability and popularity, fast food restaurants and drive-through outlets are popular. Also known as “sit-ins” and “upscale kiosks”, these restaurants cater to extremely busy adults by creating a distinct ambiance in which people feel comfortable. Very affordable, they may seem attractive to anyone hoping to save time and money, but ultimately fast foods slow us down.
The world famous “golden arches” were not a symbol of the McDonalds empire at this time. The sign simply read “McDonalds Hamburgers, buy em by the bag”. In 1949, French fries grabbed the hearts and stomachs of America, and replaced the potato chip as a side item for fast food meals. Buying food in “large” quantities at low prices became the American way. In 1954 Ray Kroc, a multi-mixer salesman who intended to sell the McDonald brothers his product, becomes interested in the business and establishes himself as the franchising agent.
Edy Hopkins English 102 Fall 2013 Student ID: 900221875 Consuming Fats When I think of the meaning of fast food I immediately think about convenience, fast, hurry and fulfilling. In my perspective I believe that fast food has become a major part of everyone’s lives. Many people now consume fast food more than cooking in their own homes. In addition, now of days you can find more coupons and deals as well as more advertisements on television for the fast food chains. Fast food has now the number one reason for health issues that many children are now facing obesity at an earlier age.
With jam packed schedules, we don’t allow ourselves time to make healthy meals at home. Instead, we opt for the super size or big kid meal because it’s fast and easy. This is the very reason, I believe, for America’s obesity situation as it is today. One study showed that, children who are obese are more likely to die before the age of 55 than of a child who is not obese. The study also stated that a child with high blood pressure is likely to die before reaching 55 (New York Times, 2010).
This problem still continues to this day. Right now I can see that as time passed by, most of my cousins aren’t very healthy. According to an article called Obesity by Scott Barbour in 2011, 1/3 of children are overweight or obese. I hope to change your opinion, and help you see that with an early start of healthy food choices in our schools,
Children need guidance in developing social competency to meet need, deal with stress, accept themselves for their strengths and weaknesses, and recognize how the media and popular culture influence their decisions. Lawsuits have been made over the year against these fast food places blaming them for their children’s obesity. They suggest that if there were healthier food choices and food labels on the food then maybe the obesity rate wouldn’t be so high. While he has valid points, he overlooks the personal viewpoint of the parents and their own self responsibility. Zinczenko claims that “Many single parents claim that working long hours and having low income contributes to why their children eat the way they do” (153).