America's Cuban Conundrum Analysis

1517 Words7 Pages
America's Cuban Conundrum Global marketing has changed over the past two decades, with the onset of the Information Age. Before the internet, the passage of information was done through many different ways. There was telephone, mail, and print information. This, many times, was a costly time for the global marketers. However, with the internet, information is now able to be passed from one side of the globe to the other within minutes and with little to no cost associate. Also, many marketers have seen their online marketing strategy meant for one region of the world actually pick up another market on the other side of the world. Since the internet, the world is basically folded in half and transactions take place in cyberspace. Meetings no longer have to be physical face to face meetings. They can meet via an online video call. A corporate website can…show more content…
(2009, November). Internet's Effect on the Global Market and Small Business. Retrieved February 2/03/2013, 2013, from Small Business Chronical: Bandow, D. (2012, December 11). Time to End the Cuba Embargo. Retrieved February 03, 2013, from CATO Institute: Keegan, W. J., & Green, M. C. (2011). Global Marketing, Sixth Edition. Upper Saddle River: Pearson Education, Inc. (2013, January 18). Cuba Embargo. Retrieved February 03, 2013, from Suddath, C. (2009, April 15). U.S.-Cuba Relations. Retrieved February 03, 2013, from Time U.S.:,8599,1891359,00.html The Economist. (2010, March 25). Cuba's Food shortage: Hungry for change. Retrieved February 03, 2013, from The Economist: Zimmerman, C. A. (2010). Rethinking the Cuban Trade Embargo: An Opportune Time to Mend a Broken Policy. Barnard

More about America's Cuban Conundrum Analysis

Open Document