“I am on this stage because I am a pretty, white woman, and in my industry we call that a sexy girl,” says Cameron Russel on her Ted Talk. While people in poorer countries can’t pay for surgery that they need to survive, Americans spend millions on surgery to make them look better. For example, the number of breast surgeries increased five hundred and ninety-three percent from 1992 to 2002 according to the American Society of Plastic Surgeons website. Magazines geared toward woman are filled with cosmetic advertisement, which targets women in their teens to thirties. Its main contents are make-up, jewelry, fashion design, and celebrities.
The powerful words in magazines are usually next to pictures of thin, beautiful models and celebrities. Studies by the Body Image and Advertising Association found that over 50% of advertisements in teen girl magazines and 56% of television commercials aimed at female viewers used beauty as a product appeal. Every young girl in the world obsesses over her physical appearance. The beauty ideals have changed over time. For example, by the 1950s, many adolescent girls considered Marilyn Monroe the ideal of beauty.
Natasha Eason Engl Comp Sec 214 Sept 20, 2011 Ad Analysis Essay Cover Girl is one of the most successful cosmetic companies in the world. In this ad Cover Girl is trying to endorse the product Exact Eyelight Mascara. The ad to me seems to target young and middle age woman of any race or some men that think that they can make their women (spouse) look like the model in the ad. The ad uses white and nude like colors, very large text and a very close up picture of the model to show how the new mascara will bring out a person’s eye. It shows the four different shades that the mascara is available in on the side to try to get the target audience attention.
In my opinion, I think every woman is beautiful and the people who don’t have those characteristics should also get an opportunity to become a model as well; no matter what size they are big or small. This is why plenty of women have insecurity problems. These misguided women change their physical features such as their face using plastic surgery to fix their eyes, nose, lips and other parts of their face. Not only have they used plastic surgery to fix their face but also their body. This procedure reconstructs their whole body, for example give them bigger breasts and a bigger
Gillian strives to be more like the stereotypical character, Jeanie who originally introduces her to the G-string. She is the archetype of the trendy, classy woman that society sees as sexy and up-to-date. Although there are modern changes happening within the world every day, some might say that women are bringing the need to conform to modern times upon themselves. This is especially true when Jeanie calls Gillian’s white briefs “passion killers.” There are constant changing trends for undergarments and personal grooming and most women are
During their teenage years, girls start to question their identity. Modeling teaches young girls to center their identity only on their looks (Machoian). Girls look at magazines and see a beautiful model on the cover wishing that they looked the same. They forget that the model they see on the cover has make-up on, and, most likely the picture was edited using some type of photo shop. Modeling along with social media give girls the impression that they have to fit this idealized image to look thin and be beautiful, dress up nicely, and wear makeup or they will not be happy with themselves.
These images often give girls the idea that they should look like a prescribed, usually very thin, body type in order to be considered “popular” and attractive. These images are often photo-shopped and airbrushed, and we girls are bombarded with them. The standardized image is pasted all over the mass media. Whether it's Hollywood, the runway or glossy magazines, the message is very clear: look like this and be sexy. Granted, the reason I am interested in this topic is because I have had weight issues of my own.
(p. 80) Young women really loved the bobbed hairstyle. One fashion magazine predicted that the bobbed hairstyle would not last very long, but it did and they were forced to show more bobbed hairstyles in their magazine. The cosmetic industry made lots of money as well because of all of the products they were pushing to women. By 1929, some 2,500 different perfume brands were created along with 1,500 face creams. (p. 80).
It isn’t just the film industry that functions this way; movies, magazines, celebrities, commercials, the internet, television and diet/exercise advertisements emphasize a high and often unattainable standard of beauty and physical fitness. Women are surrounded by these forms of media, and some believe that in order to be the right size and look the right way they must stop at nothing to achieve it. Despite the previously described standard that the media creates, more recent campaigns have been made to use all kinds of women and advertise to promote high self-esteem. While the impact that the media has on the self-esteem of women is generally negative, it can impact women positively as well, though these efforts have not yet undone the standard of beauty that the media has emphasized to the public. How exactly does the media portray women?
THE FASHION INDUSTRY AND THE RISE OF EATING DISORDERS Executive summary Context: the number of teenagers suffering from eating disorders is increasing A few decades ago, curvy healthy women were considered as the most divine creature and ideal of beauty. Nowadays, with the power’s expansion of the medias, the skinny model is taking all the magazines covers to lead to a size-zero aspiration of beauty. In the mean time we are assisting to a rise of eating disorders. This tend starts to be concerning as the number of victims does not stop growing. Objective The objective of this report is to provide to the WHO proofs that the fashion industry has a part of responsibility in the rise of eating disorders in the young generation.