Abcdef Essay

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ENTREPRENEURSHIP Semester 2/2011-2012 Farida K. G. And V. Winarto Dr. V. Winarto 1 FIRST MEETING (WEEK – 1) • INTRODUCTION: • • • • WHAT IS THE OBJECTIVE OF THE PROGRAM? THE SCHEDULE OF LEARNING ACTIVITY (SYLLABUS) THE ASSESSMENT (SYLLABUS) RULES OF THE GAME (SYLLABUS) • ORGANISE CLASS & BUILD BUSINESS TEAM • UNDERSTAND ENTREPRENEUR & ENTREPRENEURSHIP Dr. V. Winarto 2 WHAT IS THE PROGRAM ABOUT? • Entrepreneurship: 3 units • This course covers the principles and practices of entrepreneurship in the business world. Students will plan and operate their own business with using the related business/economic theory, such as human resource management, operational management, marketing management, and financial management. The business will start with business plan development, and will finish with business liquidation. Dr. V. Winarto 3 PERIOD 1 : week 1 to 4 • WEEK 1: – Introduction: Entrepreneurial Perspective • WEEK 2: – Creating and Starting The Venture – Identifying market opportunity – Generating product and venture idea • WEEK 3: – The Business Plan: Creating and Starting The Venture - Analysing venture attractiveness • WEEK 4: – Overview: Production and Operational Plan – Supply analysis Dr. V. Winarto 4 PERIOD - 2: week 5 to 8 • WEEK 5: – Overview: Marketing and Organizational Plan • WEEK 6: – Overview: Financial Plan • WEEK 7: – Mid-term: Business Plan Submission • WEEK 8: – BP Evaluation Dr. V. Winarto 5 PERIOD - 3: week 9 to 14 • WEEK 9 - 12: – Opening and Operating the Business • WEEK 13: – Peer Assessment and Evaluation • WEEK 14: – Final-term: Submission Final Project Report Dr. V. Winarto 6 THE ASSESSMENT: • • • • • Presentation Business Plan Weekly Report Peer Assessment Final Project Report = 20% = 25% = 15% = 15% = 25% Total = 100% Dr. V. Winarto 7 Generate

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