By not having to take the time to describe to the reader the general setting Updike is able to give in-depth details about the food on the shelves, the color of the floor, the people walking the isles, and the employees behind the registers and counters. These details give the reader that much more of an insight to how the characters in the story view their own surroundings rather than how the reader views them. Being able to see the setting from the characters’ point of view helps the reader associate with the characters on a more personal level. Once the reader is on a personal level with the characters he or she is able to understand the author’s full intentions for the story. In addition to familiarity, Updike uses a
Executive Summary Webvan was dedicated to providing customers with a shopping solution that saved time and effort without sacrificing the quality selection or low prices that consumers had come to expect of traditional grocery stores. Webvan’s sophisticated system filled orders accurately 99% of the time and provided on-time deliveries 92% of the time. When the system ran at its intended full-design capacity, it was expected to generate an operating margin of 12% compared with the grocery industry’s norm of 4%. In this marketing plan, we analyze the profitability of this new venture, with a particular focus on the distribution system of Webvan. Situational Analysis (5Cs) Company Established in 1999, Webvan aspired to provide better service than was available at modern supermarkets through a same-day delivery system; within a customer selected 3-minute window.
The company started off to a slow start in technology where they were taking inventory on paper and they also didn’t have a website where customers could view information about the store and even order items (Kudler Fine Foods). The company has made a lot of changes that has helped the organization grown and to add customers to its three stores that they have up and running. Kudler has set up a website to where their customers will be able to view the items that they have on stock and other information about their products. They also have information about the organization on that website and offer customers the opportunity to order products from off of the website. Also they will be able to get feedback from customers from the website.
For example Tesco or ASDA. Median sized supermarkets can be sited near town centres or large ones can be sited near the edge of housing estates. They choose to open here as people need food and drink every day so having a convenience store near a housing estate is profitable. Supermarkets sell a lot items in one place it makes shopping very easy so the need to go to different stores lessened so because of this small town centre stores are getting less and less business this is causing more and more of these stores to close down. Some superstores for example ASDA have a clothing section and in this case a large part of that is for school uniform.
Since local businesses are so small, they have the advantage of being able to communicate with customers closer and more in depth about the store than Wal-Mart greeters who only say "hello" and "have a nice day"; not about anything such as the well-being of the community and what customers like about the small business and what needs changing. In the same article by Marco Terry, he makes a great point in "Remember what you actually sell", and uses the apple store as an example. Not only does the Apple store have a great product but they also have great customer service to pride themselves on. If small businesses can cash in on quality customer service, they stand a much better chance of doing better business in the wake of a Wal-Mart arrival. In another article, 10 Ways To Beat Wal-Mart, the author Chad Brooks makes a point of small businesses taking advantage of the ability to maintain top notch customer service due to the intimate nature of a small business.
Comparing A & P to Supermarket California “A&P”, by John Updike, has many unique and fruitful layers to just one simple short story. Given the story is placed in a supermarket as is “A Supermarket in California”, written by Allen Ginsberg, the stories lead off in two different directions, but have several similar qualities that stay the same. These two short stories are not what they appear at first glance we’ll unfold each layer one by one seeking similarities and differences to help us learn more about the author, the times it was written in, and the story the author is trying tell itself. Both “Supermarket California” and “A&P” were both published in the 1960’s to early 1970’s and both were written/based in the early and late 1950’s (219). Seeing as they were writing so close together it’s no surprise they are similar in so many ways.
Right from the very beginning the writer hooked me in with his vivid descriptions of wandering down side streets into the grocery store. After the entrance into the store I begin to partake in a journey; walking with a “childless, lonely old grubber” up and down the grocery isles asking questions. Just as much as Ginsberg placed me inside of his shoes, he also gave me a greater appreciation for Whitman by simply accompanying him on this short
The amount of food that is ordered at a time also helps with the profitability of the company. It saves food so that the chef is not making individual meals for people. Instead, he is making a meal for several people so the time spent cooking is reduced, while the money coming in for the food is increased. It affects utilization in the same way. The customer’s all get their food at once and it saves a lot of the chef’s time by making everything together.
Impulse locations: The market changed as Foodservice operators added soft-serve yogurt to business in the early 90’s. By the late 90’s, impulse locations occupied 2/3 of the soft-serve market, which made impulse locations a very important sales segment for GMI. Since the soft-serve trade is only performance topspin for impulse locations, they are unwilling to take any risks on new product innovation. As a result, potential sales from impulse locations are limited; although, they are the main distribution segment for GMI. GMI’s marketing strategy * The Foodservice sales force serviced both Shops and Impulse locations.
Alex Russo Mrs. Goidosik 11 AA English, 4th Hour October 26th, 2012 Cowardly or Chivalrous? Everywhere you go, people show qualities that demonstrate themselves as a chivalrous person. A warm-hearted man with kind eyes and a bright smile will go out of his way to open a door for a little, elder woman. Additionally, a man who wanders in a grocery store finds a wallet on the floor, but returns it to its rightful owner instead of taking it for himself. These types of acts show chivalry today.