For years Netflix has been entering into deals with electronics manufacturers such as Song and Samsung to include the Netflix software with their devices, allowing the end-users to access the Netflix streaming service. Netflix needs to foster the creation of technologies that allow fast and easy access to the Netflix streaming service, while providing high quality content. The second major challenge is the growth in competition in the video streaming market, Netflix is competing against Hulu, Amazons subscription service, HBO Now, Google Inc. and others to dominate the video streaming market, and, at the time of this case study, was winning the battle against the newcomers, but this lead would surely decrease as other streaming services entered into agreement with movie and television studios. The third challenge that Netflix is facing is getting involved in original programming, creating their own series and movies. Netflix has had quite a bit of success here with shows such as ‘House of Cards’ and ‘Marvel’s Daredevil’, but other video streaming suppliers have started to create and release unique content as well, and some of the major media companies are pushing back against the unique content on streaming services by removing their own content from those streaming services.
To every one good thing about the internet there are at least five bad things out weighing it. Facebook has become a known site for drama as well as networking .Cyber bullying is now at a greater rate than it has ever been. Beda news about celebrities and pop stars spreads faster across the internet faster than good news about our country’s economy. Television also has a dark side. Ignorant television shows that promote stereotypical and degrading behavior have become a big hit in today’s society.
In this area Netflix is superior because they have a bigger library than Amazon, but even so it is still competition that will take away business from Netflix. The third challenge for Netflix is getting the expensive first-run rights, Netflix is so desperate for this that they have started to foray into original programming. The last challenge is the relationship that Netflix has with the studios that produce their content. Studios are not happy with Netflix’s popularity and their pricing system, they often force Netflix to pay large amounts of money to get their content: The Los Angeles Times reports that "Kornblau told a gathering of studio executives that Netflix 'can pay us more or we can reduce the quality of what we give them (Nelson/Quick, 2014)." ------------------------------------------------- The more Netflix has to pay to studios, the more they are going to charge their users.
We move on to Xbox that has an overwhelming advantage for being in the online gaming business since 2002. This long history of development with examples like Xbox Live gaming service that allows a subscription base platform for multiplayer gaming puts Xbox in the forefront. However the weakness lies in its heavy competition with Playstation, GameCube, and Nintendo Wiki. They are also seeing competition from cell phone users that can download online games to their cell phones. As for Barnes and Noble the shift of sales from the lower priced Kindle is always a playing factor in its demise.
In the past twenty years, the amount of change the internet has brought to the world and the American people is unparalleled in history. The phenomena of the internet and free information has sparked so much new technology, so many new ideas, and has broken down so many walls of communication and trading that it is a tidal wave of change. Because the internet is evolving and spreading so fast, many governments of the world have implemented censorship of the internet and many others might are doing the same. Most recently the U.S. is considering beefing up its own level of
The worst scenario is that the publicity doesn’t help and people continue to go to the other bars and this would cause the revenue to keep dropping. It is doubtful that the marketing will do nothing. Increased publicity should increase traffic and volume. The first thing that has to be done is locating the best marketing managers we can afford. This should be done by the end of November.
“The unrelenting consumerist bias of television distorts our view of reality and social priorities, leaving us entertainment rich and knowledge poor” (Elgin 104). These commercials leave the viewer with a distorted perception of reality; leading one to believe that overconsumption of personal goods is the norm in society. This belief of continuous spending is the flawed outlook on life, but is actually becoming the norm because society is not given another option. “By excluding visions of more sustainable ways of living and consuming, the mass media perpetuate the status quo while simultaneously crippling society’s capacity for envisioning more promising alternatives”
That ‘70s Show Alejandra Carranza Professor: Lever May 15, 2014 Some might not agree but the media plays a big role in today’s society. More and more families own a television if not a television a laptop or video games. The affect of media is overpowering and widespread. All over the world, the media has impacted children and adults; it has been a powerful force in influencing individual’s insights. Especially if “the average American spends about 33 percent of his or her leisure time watching television” (Renzetti and Curran, 151) it gives us a picture that Americans are far by entertain by the media instead of doing something productive.
Both companies are not real people so they shouldn’t have the right to say why there company is better that’s ridiculous. Without people knowing who is the better TV provider or better candidate all depends on what kind of advertisement that company puts out. So all the ads you see on TV will either make fun of the company or say how bad they are on what they produce or they will do. Big ways corporations get their ads out are on social media nowadays. With Facebook the top social media website you know companies are going to get their ads on there.
Carr explains that the internet changed the way reading works dramatically. Now articles are cluttered with advertisements, links, and other things that can distract the reader from the document. Carr then illustrates that sources of entertainment outside the internet have been changed since the installment of the internet as well. Advertisements are now scattered across television shows more than ever. Carr then explains that the mission of Google’s leaders is to make all the information known to man easily accessible through the internet.