Why Fashion Change?

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Why does fashion change? Introduction When Homo erectus, a prehistoric version of modern man, first began wearing clothes some one-and-a-million years ago, it was basically as protection against the heat and cold. Since then, the evolution of man has been accompanied by a simultaneous evolution of his clothes. Gradually clothing was given more importance. People no longer wore clothes for protection alone, but also to feel and appear more attractive. Fashion had begun. Initially, changes in fashion were few and far between, but they then became more frequent. There are several reasons which explain: why fashion changes. BODY 1ST PARAGRAPH Fashion is inextricably linked with human nature and tastes – love for comfort, beauty and elegance. It always demands changes. Man always wants new experiences: new jobs, environment, neighbourhood, cars, hairstyles. The love of comfort, beauty and elegance. It is man’s nature to quickly get bored with the habitual. Thus, fashion changes regularly to meet man’s continuous demand for novelty. In this sense, the once fashionable string tie has today become old-fashioned. 2nd Paragraph But simple designing change is not enough to make fashion actually change. This demand has to be met with technological possibilities. Technological progress – thanks to science – has allowed fashion to change. Sophisticated machinery – mass production new desires and new wants – propels firms to change their patterns of production to meet new demands. 3rd Paragraph The creative powers of the human brain – in some gifted people, these powers are magnified and they can create new fashion. Example: Christian Dior, Yves Saint Laurent, Tommy Hilfiger – the ability to create, imagine and develop new designs which appeal to the taste of people Wearing designer clothes has today become a mark
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