Low vehicle ownership indicates the need for increased transportation options. The average of motor vehicles in Berlin is 416 per 1000 inhabitants. Berlin has one of the lowest numbers of cars per capita and therefore there are options to introduce alternative transportation options. As opposed to Germany where 9% of all trips are made by bicycle, in Berlin cycling is a significant form of transport and bicycle rides account for 13% of the total traffic. Cities with better bikeways around transit situations are a good target market for our folding bicycles.
Western Governors University JET 2 Task #2 May 11, 2014 A1: Budget Planning Areas of Concern Sales Budget: 1. Competition Bikes, Inc., has budgeted a conservative increase in sales in units. In 2008, they sold 3,400 units and in 2009 they are budgeted for 3,510 units to be sold, a modest 3% increase. In addition, they have kept their price per unit the same at $1,495, with overall expenses increasing 5%. This is a concern, if it is costing more to manufacture the bikes, then the price of the bike should increase and the company should also consider a more aggressive “sales in units” budget.
Executive Summary Bob Moyer founded Mile High Cycles, (MHC) a company specializing in high-quality, handcrafted mountain bikes. During a time when sales for other types of bikes were declining, nationwide demand for mountain bikes was growing. In 2004, MHC was able to meet the additional demand for mountain bikes and had produced 800 more bicycles than originally planned; however, Bob wondered if costs at MHC were being managed effectively. Due to the increase in production in 2004, there are both direct cost and overhead variances when evaluating actual costs against flexible budgeted costs. Using a flexible budget is more accurate in this instance as it captures the change in anticipated production from 10,000 to 10,800 bikes.
In San Francisco there are 75,000 residents that commute by bicycle per day and in 2011, Walk Score (WalkScore No. 1 San Francisco, 2008) ranked San Francisco the second most walkable city in the United
1.) Use the information in the case and some external research to understand the size and growth of the electric scooter market in the US. Based on this, what do you think the size of this market is? Please note: this should not include motorcycles Here is some info (add or delete whatever you like) http://www.reportlinker.com/ci02301/Motorcycle.html The US electric scooter and electric motorcycle markets are forecast to record strong growth over the next five-year period. The electric scooter market is expected to exceed 41,000, while the electric motorcycle market is predicted to reach almost 28,000 vehicles by 2017.
To calculate the GDP of a certain x then one would input numeric values in the place where the letters are in the formula. Part 1: Assume that Country A has a population of 500,000 and only produces 1 good: cars. Country A produces 100,000 cars per year. The people in Country A purchase 90,000 cars, but there are not enough cars to fulfill all the demand. They decide to import 50,000 more.
The distinctive competency was to be the high service provider in the market. I chose to target the Mercedes (engineers and scientists computers) and named that brand Speed. I also chose to target the Traveler (travelers) and named that brand Aloha. The reason I chose these two markets is because both of these customers were willing to pay more for the product. Mercedes would pay $4000 and the Traveler would pay $3200.
In fact there are 500,000 book titles available for electronic readers and according to the AAP e-book sales increased by 176% in 2009 and Audio book sales totaled $192 million (AAP, 2009) making the addition of e-books and Audio books to their portfolio a logical strategic move. From a strategic standpoint, moderate game players are the “great untapped market segment of online game players” (Patrovsky, The Market for Online Games, 2003). CanGo has the opportunity to build a niche that heavily markets to the needs and desires of moderate game players. This section of the market tends “to spend substantial amounts of time and money on games” (Patrovsky, The Market for Online Games,
Independent labels that order more than 100,000 CDs a year pay approximately $.65 per CD. Labels that buy less than 10,000 CDs a year pay approximately $1.20 per CD. These costs include the printing of 4-page package inserts and tray cards. Royalty Costs Record labels pay two royalties: The first is a record royalty to the performing artist(s); the second is a mechanical royalty to composers and publishers. Some companies pay record royalties on a percentage (8% to 16%) of the suggested list retail price (SLRP) less a packaging cost, generally 15% to 25% of the SLRP.
Researchers found that approximately 1.7 million children suffer from diabetes and 12 percent of Chinese children are overweight. (China today, n.d.) It used to be a rarity to see an overweight person in streets of China, now it is commonplace. Western fast food is high in salt and calories and having a negative impact on the lives of Chinese people. The overall economic growth of China has led to bicycles being replaced with automobiles. McDonald’s has over 26 drive-thrus in China.