The situation is very ironic because the grocery stores with nutritious food advocates for fast food restaurants that are, in context, competing with their sales. Prices of fast food products appear cheaper than full home cooked meals. On average, costumers pay four dollars for a drink, a burger, and a side item. Additionally, fast food is fast. Each fast food corporation has special procedures to keep their paying costumers happy by giving them exactly what they asked for, fast food.
Eating at a fast food restaurant is inexpensive, fast, and convenient for many Americans. However, people have preferences, including this writer, for which McDonald’s is better than In-N-Out. Although In-N-Out restaurant Although In-N-Out offers "Quality you can taste", McDonald's restaurant has progressively has improved the quality of their product and its nutritional value making it the better fast food restaurant. Currently McDonald’s offers breakfast, lunch, and dinner with an extensive menu. In-N-Out only offers lunch and dinner with a limited menu.
I use to think the salads were healthy but it sometimes have more calories and fat as other meals. 2. Describe the unhealthiest meal that you have created from the fast food restaurant using the nutritional value of menu items. a. Name the restaurant and then, write a nutritional analysis of the meal you have created (explain all of the nutrients found in the meal like carbs, protein, fat, and some essential vitamins and minerals) The fast food restaurant I chose is McDonalds.
Our society’s obesity problem has some personal responsibility. There are other ways people can obtain healthier foods; cooking your own meals is an excellent alternative. Some think that fast food is inexpensive in which catches the public’s eye. In fact, cooking meals at home is a lot cheaper; consumers can grow their own food. Another factor of obesity can also be linked to parental responsibility.
In addition, Brownlee claims that the reason of fast-food restaurants work is by marketing. She provides the enough evidence to believe that advertisers try to persuade the society in order to make people go to eat at the fast-food restaurants. Furthermore, Brownlee asserts that even if restaurants provide more food for less money, they still making an appropriate profit. Additionally, she addresses the fact that the society prefers upgrade their meals just for a few extra cents, but the Americans do not realize they are earning more calories than they should consume. She argues that companies are the only responsible for people becoming obese because they provide a lot of food just for a little of money probably because companies have found out that big meals produce big profits.
Jaeger and Macfie (Jaeger & MacFie, 2010) states, ‘if a product is personally relevant to consumers, they are more likely to become involved in gathering information about the product and with the product itself’, this level of involvement is measured as high or low. Therefore, the involvement theory is the understanding that consumers will go through certain ‘more or less’ (2003) activities when making purchase decisions. McDonald’s ‘build your own burger’ campaign strategy further enhanced the level of involvement the consumer had with the product compared to what they were used to. However, whether consumers perceive McDonald’s as more ‘feasible exchange partner’ (Dwyer et al., 1987) compared to other options or not, was determined by whether the customer’s experience with the online platform, was a positive or negative one. Forming a relationship with the consumer actively reinforced a positive experience with the McDonald’s brand, and
However, it is shown that the salads can contain even more calories than the hamburgers, if the customer adds liberal amounts of cheese and dressing onto them prior to consumption. It is claimed by McDonald’s that these changes had nothing to do with the film. A recent review about the relationship between fast food and obesity (CITE) concludes that “Findings from observational studies as yet are unable to demonstrate a causal link between fast food consumption and weight gain or obesity”. However, with the amount of technology that we now use in today’s society we are more likely to see more advertisements and other triggers that will make us want to crave more fast food which will in turn increase our consumption of McDonald’s and other fast
This responsibility also needs to be the leading factor in the lawsuits that are being filed against fast food companies because of childhood obesity. We are all aware of the health risks associated with eating these kind of meals and although children are left with little choice at times as to what to prepare themselves for breakfast, lunch or dinner, there are healthier alternatives for preparing meals which are also cheaper to purchase than fast food. With all the information available on the Internet, brochures at fast food restaurants and other nutrition tips at these establishments we need to hold ourselves responsible for our health and stop blaming the fast food
Weintraub proves a lot of why parents are blame for America’s obesity but I also blame the fast food companies. With so much advertising more children are easy to fall upon it. For example, “’The programs have become advertising for the food, and the food has become advertising for the programs,’” says Professor Linn of Harvard. (39). More and more vulnerable kids are intrigued by the media.
3. Why do you think In-N-Out Burger has an estimated 20% profit margin while McDonald's reports a 6% profit margin? I think In-N-Out Burger has a bigger profit margin than McDonald’s because In-N-Out has a simple menu and McDonald’s changes theirs frequently. In-N-Out has also been run the same strategic way since its opening, while McDonald’s changes it strategy and marketing frequently. In-N-Out also seems to have a more customer loyalty basis, while McDonald’s seems to be just a pit stop fast food joint and is known to not be fresh and gross.