Michael Degener Degener 1 Comp 1 8:30 11-17-11 How does the media affect society The Medias Affects on Society The media is undoubtedly a significant and influential aspect in modern day society. The media affects society through the facts it chooses to reveal. The media can choose to mention certain things and not to mention certain things. The media influences all types of people through various forms such as the radio, television, newspapers, etc. The media has an affect on all age groups from children to teenagers and young adults, and from older adults to senior citizens.
Music is important in the life of every human being as it is usually the most common means by which emotions are conveyed and these in turn generate feelings that affect our behavior. This is why we often say that a song touches us. Feelings are impressions that cause moods such as joy, sadness, anger, etc. Emotions exert enormous influence on the way we think and act, so that they can become what determine our behavior. Because music is a medium that generates changes in our lives and in the way we live, music has become one of the main factors that generate masses to create social change.
Mass Media author, Jennifer Akins, states “…because the media are so prevalent in industrialized countries, they have a powerful impact on how those populations view the world.” This shows that people rely on the media for views on the world. Akin also states “…it is often in the media’s interest to not only report conflict, but to play it up, making it seem more intense than it really is.” For example, when there is a strike taking place at a company, the media crew and the reporter would make the protesters start chanting and hold up their placards once the camera would be on. Then there are situations where people would see the story and how extreme the situation is then immediately look at the race of the people involved to determine a stereotype. In the end, this would lead to racial profiling. One race that is used with many stereotypes based on the media and society are Hispanics.
The push for consumption causes us to value money to the extreme. Media through things such as the internet globalization, and social communication remains the most effective comprehensive tool influencing function within contemporary society. It traces advertising's influence within three key social domains: the new commodities industry, popular culture, and the mass media that manages the constellation of images that unifies all three. There is no mistaking that modern day society is greatly influenced by mass media every day, and in many different forms. Many of these are usually depended on and included in personal lives, being utilized for entertainment, work, communication, and education as far as news and information gathering.
In this essay we will discuss if information media has social responsibility, the role information and news media plays in the shaping of political opinions, the way news reporting changed with the advent of the Internet and converging media, and how electronic media and their convergence transformed journalism and news consumption. Information media, or news media does have a very profound effect on today’s society and this is why it is an absolute must that today’s news media has social responsibility. Millions of Americans rely the news media every day to inform them on what is going on around the world. So it is very important that the news media not only report the news without bias but also report the news in a manner that does not depict one person or a group of people to be the “bad guys”. It is imperative that Americans form their own opinions and not the media for them.
This is because when a pressure group is larger in size it means it contains a large membership and usually more people will recognize the group. Another advantage of having a large membership is the group can claim to represent public opinion, as many people have decided to join the group as they share their beliefs. Governments have to listen to pressure groups with a large membership, because it means that if the government address the issue the pressure group is concerned with, then the party in charge of the government at the time is likely to gain all the votes of that pressure groups members. Groups such as the RSPB ensure they keep their membership above one million for that very reason. Also more
It is not only “the mirror” which displays the image of the society but also helps us in shaping our lives. The role of media is very influential in the case of immigration also. The issue of Hispanic immigration has become historical but due to media, it is still current issue in the country. By various modes like serials, news, debate etc. media is trying to portray this issue.
How women are depicted in advertising In our modern society, media is everywhere, and it is almost impossible to avoid. The media is always present with every part of our daily lives, influencing our behaviors and thoughts. Especially, advertising has become one of the most important and widely used methods in today’s marketplace, mainly for companies and customers to communicate with each other. It affects our thinking, preferences and perception much more than we can imagine, and that is why it is important to see how our cultural values and social norms are defined and reflected within advertisements. In particular, advertisements depicting particular gender roles are likely to produce stereotypical behaviors in others, especially those adolescents who are more inexperienced and vulnerable.
To what extent do the media have an effect on agenda setting? The media in this essay is taken to mean mass news media and agenda-setting in the public and political arenas. As this is where the majority of literature on the media’s effect on agenda-setting is centred. This essay will argue that the media has a strong effect on agenda-setting in areas where there is a general public need for orientation (Dearing & Rogers, 1996, p. 52). It is important because this is when the media agenda can directly affect the public agenda, which may in turn affect the political agenda (Dearing & Rogers, 1996, p. 22).
Also, the advantages of reality TV as opposed to other forms of television will be handled. Secondly, reality television as a false portrayal of society will be issued alongside the problematic ideas that it generates about gender and social class. The media is everywhere in society and plays a key role. From the shows watched on television, the music listened to on the computer, the books and newspapers being read every single day. It plays a huge role in society as it offers a source of information.