The Benefit of Advertisements Sat Essay

330 Words2 Pages
Advertisements, a form of communication to the consumers, spark a feeling of happiness, humor, or shock in order to improve a product’s retail. Often, television commercials, such as those of OxiClean are renowned not only because they are memorable, but because they are amusing and hilarious. Subway station bulletin boards are always stacked with movie scenes that passersby could relate to, laugh at, or simply smirk at. One of the most successful television advertisers is OxiClean, which achieved a stunning ninety-four awareness percent among casual T.V. watchers by releasing commercials with mnemonic, yet exuberant phrasing. In school, students spread the word of the distinguished business hand over fist by taunting and laughing at the iconic commercial’s ridiculous tone. Often, adults would even laugh at the jocular phrasing, lightening up their day as they watched the commercial after a rough day of work. OxiClean, now a lavish and celebrated company, achieved its success by supplying ludicrous humor and vivacity to consumers via television commercials. The tunnel connecting the letter and number trains in Grand Central Station is an ideal example of creative movie advertising that is designed to shock passersby and leave them with a smirk. Although the quick NYC pace demands little to no words, movie industries attract attention to their posters by shocking scenes that catch the eye of a typical New Yorker. Once captivated, people naturally pause to read a minor dialogue or phrase, often a relatable or entertaining mnemonic that elucidates the scene. Not only do such movie advertisements encourage customers to attend the screening, but they also lighten up one’s day by providing a distraction from an otherwise tedious day. Smart advertising, a term taught in all economics classes since high school, establishes a feeling of satisfaction, happiness, or

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