It shows the four different shades that the mascara is available in on the side to try to get the target audience attention. Cover Girl is known for their bold advertising using beautiful women with flawless faces. On this particular ad the advertiser choose Rihanna as a model because she is young beautiful and adds sex appeal plus she’s very popular in the music business right now. In this ad, Cover Girl claims that this product will lift up your eyes and give you 4 time’s brighter eyes. Exact Eyelight has a reflecting metallic and a hint of tint that turns out your blue, brown, hazel, and green eyes in the blink of an eye.
Amanda Ravens George Powell Eng. 102 28 February 2014 Is Being Sexualized Really A Problem? Stephanie Hane’s article, “Little Girls or Little Women? The Disney Princess Effect,” explains why she thinks young girls are being sexualized at a very young age and how others can help girls see the problem. To make her argument more effective, she talks about a woman named Mary Finucane and her person experience with her daughter.
In conclusion, marketing research is an essential part of Kudler Fine Foods’ ongoing success. Research aids in the development of marketing strategies and tactics. Part of the marketing research is to conduct competitive marketing intelligence so that the big picture can be compiled and analyzed. When all the data is collected and presented in a logical manner intelligent decision can be made. Intelligent decisions save Kudler money and
Burberry does a great job in using this need for attention in their ad. By not only using Rosie yet again to create a goddess of a woman who stands out but also at the bottom of the ad the words “The new fragrance for women” are written. These word draw in the woman consumer because what she has at home is out of date this new perfume will make her “hip”. Kallie a high schooler says that she would buy it just because it is advertised by Rosie. Burberry fills in the the need for attention by offering this product which will help you to
Children’s fashion was influenced by what Shirley Temple would wear in her films (Chancey, fig 9). At this time, films were beginning to incorporate voices of the actors, known as ‘talkies.’ In the United States, they helped secure Hollywood's position as one of the world's most powerful cultural and commercial systems. Until this point, it was unprecedented that woman sought fashion trends through film. Originally woman looked for trends through advertisements in newspapers and magazines (figs 5 and 7). Woman indulged themselves in fur and silk, if they were wealthy enough.
But the REVLON advertisement clearly conveys why their make- up collection is best. In this ad the diction used appeals to more females. The advertiser used celebrity endorsement to persuade one to purchase their product. Susan Sarandon is a well-known actress. The close up on Susan Sarandon’s face is used to show how beautiful she is because she uses REVLON.
Eladio Quinones Professor Tabor EN-103 2 December 2012 “Cover Girl + Olay” Parent Magazine pg 21 In the challenging industry of make-up; many companies hire advertisers that can use different techniques to persuade consumers to buy their product. Cover Girl and Olay have used a combination of techniques to capture their audiences. In this advertisement using Ellen DeGeneres they have used a combination of ethos, pathos and logos. In the ad Ellen is on the left side of the page with a white background and by her wearing black clothes makes her stand out. With a big smile and her hands holding her jacket makes her look cheerful.
The phrase almost invariably refers only to contests for women and girls. Children's beauty pageants mainly focus on beauty, gowns, sportswear modeling, talent, and personal interviews. Adult and teen pageants focus on makeup, hair and gowns, swimsuit modeling, and personal interviews. Possible awards include titles, tiaras or crowns, sashes, savings bonds, and cash prizes. Beauty pageants are exploitive; they have kids that prance around in skimpy outfits.
The Affective functions will integrate for synergy by giving effective communication using advertising and online communication tools to reach the target audience to full fill an affective objective. Advertising and online media give target audience a brand message and later will create 2 way
There is these extraordinary Pantene commercial that attached that captured my attention. These commercial is different from other shampoo commercials, because it brings out how being confident with yourself could take you anywhere you want. It’s related to fashion and since now in day’s women do so many chemicals in their hair, because they want to shine those are the benefits of these product. It comes with a little story that attracts the audience with the story of the little girl; after watching the commercial everyone is captured and see the benefits of the use of the shampoo. There is different types of shampoos and most of the ads are a like they show how the hair is at the beginning and how is after you used their product.