Stratex Essay

1453 Words6 Pages
TABLE OF CONTENTS 1.0 INTRODUCTION 1 2.0 LITERATURE REVIEW 1 3.0 DISCUSSION 2 3.1 Stratex IS strategy 2 3.2 Information System Is Used In Stratex 2 4.0 ANALYSIS 3 4.2 4.1 Information System Strategy Triangle 3 4.3 4.2 Porter Five Forces Analysis 5 5.0 CONCLUSSION 6 6.0 REFERRENCES 8 INTRODUCTION In today’s competitive world, it is important to stay focus and being update with technology such as Information System. At the same time, the company also need to balance up the business and organizational needs as well as making sure all the needs being balance up in order to achieve the company’s objective. In Stratex case study, it shows how John as the Chief Information System (CIO) making decision and convincing the management to realise the importance of IS technology to be implemented in the organization. LITERATURE REVIEW 2. Definition of Strategic Information System In their research, Avison, Eardley, & Powell, (1996) defined strategic information system as an information system which is intended to enable its operator to achieve and sustain competitive advantage over its rivals under a variety of environmental conditions. According to Laudon & Laudon (1998, p.49), the strategic information systems change the goals, business processes, products, services or environmental relationships of organizations to help them gain an edge over competitors. In order to be considered strategic, the information system must create a sustainable competitive advantage. Laudon & Laudon (1998) suggest that there are three ways in which information systems can create a sustainable competitive advantage. Only one need be present for the system to be considered strategic. • Increase customer switching costs. Provide customers with a system of value to them, but which would cost the customer
Open Document