Research Methodologies Paper July 16, 2012 MKT/450 Ted Framan Research Methodologies Given the nature and ever-growing complexity of today’s global market place, it is imperative that organizations are equipped with appropriate and effective market research in order to make the right marketing decisions. The importance of marketing research is immeasurable; it helps marketing managers make better judgments that take into account cross country differences and similarities. In addition, marketing research helps marketing managers gain support from the local subsidiaries for proposed marketing decisions (Keegan & Green, pp. 196-221, 2008). American company XYZ, Inc. has decided to market their top product, all-natural
Running head: FINAL STRATEGIC PLAN – THE HOME DEPOT Final Strategic Plan – The Home Depot University of Phoenix MBA 580 Charles Hooley June 1, 2009 Final Strategic Plan – The Home Depot Executive Summary Companies in today’s market need to think more than “product, placement, and promotion.” With the stressors, both internal and external on the company, they must think critically to ensure continuing operations. Many businesses explicitly and all implicitly adopt one or more generic strategies characterizing their competitive orientation in the marketplace. Low cost, differentiation, or focus strategies define the three fundamental options… Enlightened managers seek to create ways their firm possesses both low cost and differentiation competitive advantages as part of their overall generic strategy. They usually combine these capabilities with a comprehensive, general plan of major actions through which their firm intends to achieve its long-term objectives in a dynamic environment. Called the grand strategy, this statement of means indicates how the objectives are to be achieved… (Pearce and Robinson, 2004, p. 14).
BCP Implementation Plan Austin Ford Western Governors University JIT2 – Risk Management Task B November 25, 2013 Business Continuity Plan (BCP) I. Pre-Incident Changes The Mosaic Company is a global corporation that counts on technology for e-mail, information, and financial reporting so it’s vital for Mosaic to be mature in safeguarding its assets, operations and continuity by safeguarding its assets. The disaster recovery is stated thoroughly in the plan for the data centers. The plan explains the duties, processes and activities needed to reduce the vital purposes of the infrastructure and client data. If properly implemented, the drive of the BCP is to mitigate the impact to the clients, reduce outages, and set objectives to re-institute business availability and guarantee the re-establishment of network availability and assets. The primary goal of the BCP for Mosaic is to have the Incident Response team in place so that systems, networks and data are recovered in a timely manner.
Kudler Fine Foods Strategic Plan Jonathan Graves University of Phoenix STR 581 Strategic Marketing and Implementation Dr. Joseph Walkowicz July 5, 2010 Executive Summary The management team of KFF have undertaken a goal of developing a new strategic plan to capture the new direction of the company. The strategic plan will include a new mission statement, a new vision statement, and a new value statement. One of the steps to be taken to redefine the direction of the company is to perform an environmental scan. An internal and an external environmental scan will be performed to understand the important information necessary to move the company in the correct direction. For a project as large and important as redefining
TC Management Consulting CanGo Final Report Jerry Rhoton Beth Patrick Julio Onesto Daniele O’Leary Reed Felecia Moore DeVry University Senior Project SPRB10 – Section BUSN460 Robert Armbrust June 13, 2010 CanGo Final Report 2 Executive Summary There is a direct correlation between CanGo’s ultimate success and its ability to do things well. In order to survive in today’s highly competitive, rapidly emerging global economy, it is imperative that CanGo streamline, thus improve, its current business practices. CanGo’s ability to do things well is contingent upon the appropriateness of its strategic management process and its ability to attract and retain top talent. Stated differently, CanGo must increase efforts
Once this is complete, our marketing team will need to determine the idea’s prospects in the marketplace. They will also be tasked with determining how the technology should be packaged to have the greatest appeal to our customers. Manufacturing a new product can be timely and costly. It is very important to estimate the cost of building the new product and then estimating the selling price and potential profit for the company. The process of developing any new product requires strong team leadership and cohesiveness to ensure the new product will be
Strategic Initiative Gene Foster, University of Phoenix FIN/370 March 12, 2012 Professor John Scherzi Strategic Initiative This project will be the continuation of Team C’s review of PepsiCo. This paper will take on the challenge streaming the company’s financial processes to make them more effective. The team will review the impact on the organizations financial planning, more specifically the effect on the sales and costs on a global basis. The team will continue with the risks associated with this initiative. Finally the team will demonstrate that once implemented this initiative will make PepsiCo stronger financially and more efficient.
Change Management Plan Riordan Manufacturing Team C University of Phoenix MGT/311 04/10/2013 Claudia Camacho Riordan Manufacturing Section I: Change Management Plan The purpose of this report is to implement and recognize the potential influences of corporate culture over time and history of the Riordan Manufacturing Company on employee behavior. Global expansion strategies for the company will be considered and evaluation of several factors before finalizing on the expansion process. Each factor will be evaluated intensively, which also requires analysis of the current situation, the change process and the desired situation. The report also includes a required efficient integration of the several different divisions using competitive
Riordan Manufacturing Executive Report Learning Team A CMGT/583 – IS Integration July 1, 2013 Mark Lefler University of Phoenix Introduction Riordan Manufacturing is at a crossroads in their organization to meet business goals that include their information systems (IS) and information technology (IT) departments. These departments need to be analyzed to determine their current status in order for Riordan executives to understand improvements needed to bring resources together. Riordan Manufacturing is “focused in achieving and maintaining reasonable profitability to assure that the financial and human capital is available for sustained growth” (Apollo Group, Inc., 2005, 2006, 2012, 2013, Intranet Home). To meet this
O2005 also involved major changes to P&G’s culture, systems and processes to support the risk taking and innovative behavior Jager wanted to encourage to drive global innovation as a core strategic capability. Do The impact of these changes on Japan provides the focus for the next section of the case. In particular, it tracks the way in which Japan becomes a