Task 1 P1: Describe the type of business, purpose and ownership of two contrasting businesses Introduction: In this assignment I am going to introduce of both my selected businesses and in my case my selected businesses are Starbucks and Warung Tegal. The activities that both of the businesses have, a description about each of the business types, the purposes (aims and objectives) they have and the form of ownership. Starbucks. Introduction Starbucks. Starbucks is an international coffee business from the United States and has over 20000 shops over 62 countries.
Liberty University Final Group Paper BUSI520 –B21 Jeffrey Wietholter, Nathaniel Martin, Richard Oros, John Rafoss, Kevin Staples March 7, 2012 Executive Summary Keurig is today’s fastest growing home and business single cup coffee maker. Their invention of the single K-Cup coffee roasting product has revolutionized the coffee industry. Keurig today is a subsidiary of Green Mountain Coffee Roasters (GMCR). GMCR prides itself on producing premium all natural coffee beans and is now providing the coffee for Keurig’s K-Cups. Written below is an integrated marketing analysis of Keurig’s current business.
Starbucks provides a variety of coffees and es pres s os as well as fres h food items including pas tries , s andwiches , s alads , and other items . Additionally, it s ells branded bottled co ffees and ice cream. Starbucks als o owns s everal brands including Seattle’s Bes t Coffee and Tazo tea. Starbucks Corporation was given a weighting of 20% becaus e of its brand image and appeal to its target market. Starbucks offers a s imilar fres h ingredien t environment and values its employees highly.
The CEO of the company is Howard Schultz. Some of the business products are whole bean coffee, Boxed Tea, made to order beverages, bottled beverage, baked goods and Frappuccino Beverages. The company also has about 8 different subsidiaries. Starbucks mission statement is ‘To inspire and nurture the human spirit – one person, one cup and one neighbourhood at a time’. The café business has developed different strategies in the way they aim to achieve this objective.
Scope Statement My proposed budget is reasonable and appropriate for opening a Coffee Shop. After completing an extensive bottom-up estimate for this project, I am able to ensure that our budget is appropriate. I heavily evaluated the resources, time, tasks and cost needed to create a budget of 200,000 dollars, while looking at current prices for all necessary resources. PROJECT OBJECTIVE Open a first-rate coffee shop within six months at cost not to exceed $200,000. DELIVERABLES • A 1,200 square foot finished coffee shop with a unisex bathroom, indoor seating for 12, and patio seating for 8 in a highly desirable location.
The book “Pour Your Heart Into It” was well written by the former chairman and C.E.O of Starbucks - Howard Schultz narrated his personal life along with all good and bad times of Starbucks in building a business. The story inspired readers, especially future business leaders, to believe and be passion about your dreams. From Howard’s biography to the growth of Starbucks, Howard presented the important factors to build a business and also to be a great leader. Management is one of the most value lessons that I have from the book. The strategy Howard for hiring people was looking for people who had the same vision for the growth of Starbucks and passion with coffee.
| | INTRODUCTION Background Information As one of the oldest coffee shops atop Burnaby Mountain, Renaissance coffee has played strong role in shaping SFU’s history. Now, after fourteen years in operation, the company has opened three coffee shops, and continues to build its reputation as a leader in the SFU Burnaby community. The coffee company actively participates in graduation ceremonies, and gives back to SFU in the forms of a Bursary Fund and a yearly Community Service Award. Never serving a cup of coffee that he himself would not drink, owner Parminder Singh Parhar is able to main a great customer
Part One&Two 4 Works Cited Starbucks announces new leadership structure to accelerate global growth. (July , 11 2011). Retrieved from http://news.starbucks.com/article_display.cfm?article_id=547 Gaar, B. (2010, 0925). At whole foods, team management goes all the way to the top.
Coffee Shop Clerk Bridgette’ L. Miller MGT330: Management for Organizations Instructor: Sheree Rincon May 27, 2013 Coffee Shop Worker We are a fast paced coffee barista seeking a full time employee. BASIC PURPOSE: The primary responsibility of this position is to deliver outstanding customer service. Under supervision, this position is to check out (prepare and process) customer orders and inform customers of related products, services or promotions. Additional duties support sanitation and organizational standards of the shop. ESSENTIAL FUNCTIONS: (Primary accountability for specific functions and results.
Recommendations — Resource allocations (which current programs to keep, which to rethink) — Moving the levers (strategies for improving the impact of CSR efforts) — Exploring uncharted territories (new programs or initiatives to try) — Expanding the definition (broadening the portfolio of things that can or should fall under the umbrella of CSR) V. Conclusion I. Introduction Mission: To inspire and nurture the human spirit. One person, one cup and one neighborhood at a time. -- Starbucks Starbucks has experienced tremendous growth in the past 4 decades since its inception in 1971 from a few retail coffee ‘bars’ in Seattle to a multinational premier coffee brand with over 18,000 stores in over 60 countries (Starbucks Global Responsibility, 2012). Starbucks’ CEO Howard Schultz has led the growth of Starbucks into the 21st century to be a model multinational company—epitomizing global corporate social responsibility (CSR) practices.