3) Cosmo Panetta being 74 years old, will soon be at the point of retirement, yet he is still looking to expand his business. It is a concern if his sons which will then run the business will have the same expansionary aspirations as Cosmo does and if they have the ability to manage the company if it’s expanded. 4) The fast food industry is shifting towards, providing healthier alternatives; Cosmo’s has yet to undertake any menu diversification. 5)High competition 6) It is a concern if mass production of the cosmobob will affect its quality considering that its success is attributed to its consistent quality and size. 7) How efficient is the current mass production process?
LIVORIA SANDWICHES EXECUTIVE SUMMARY This report examines the current situation of the company and alternatives available to increase overall profitability and cash flow. The first alternative explores the option of franchising the company and the second alternative examines the effect of expanding the product line. The second option is recommended as it has a more profound effect on profitability while responding to the consumer preferences in Dawkins. The second option also meets the target net income of 1.1 million dollars by 2015. In addition to these important measures, the company’s product is maintained at a high level of quality.
The firm needs more attention to a solid marketing effort including a website design and website launch and it needs to find alternate means of financing beyond its current sources. In 2003 and 2004, more than 52% and 60% of the customers felt that they paid more for the merchandise that the merchandise was worth. Kudler Fine Foods will employee a generic strategy of focus. Kudler Fine Foods will serve their niche market that is the gourmet chef and people that appreciate and are willing to pay for high quality, specialty, organic and locally grown foods. “A firm pursuing a focus strategy is willing to service isolated geographic areas; to satisfy the needs of customers with special financing, inventory, or servicing problems; or to tailor the product to the somewhat unique demands of the small- to medium-sized customer” (Pearce and Robinson, 2009, p.205).
Investors investing in an IPO are aware that it takes time to see a solid return/profit when a company is expanding into new ventures and that risks are involved. Most importantly, investors know that a risk has to be taken for continued growth and for the health of the company. CanGo needs to offer an IPO so that they have the funding to expand and grow. Issue 4 Hidden costs The team at CanGo hasn’t even considered what the hidden costs to the business might be if they branch out into the new projects they are currently exploring. They are not adding additional staff, equipment, or software so spreading the resources out could cause the quality of the existing products to suffer.
Positions Livoria to take advantage of the growing population and addresses Paul’s concerns, but fails to address the current need to generating a net income of $1.1 million by 2015 (appendix 2) * Industry trend indicates 70% of restaurants in Dawkins are franchise. This will allow Livoria to be competitive however; this will require additional capital cost for training, monitory and new management which cannot be afforded at this moment. Implement alternative 1: Diversify menu to include vegetarian food. * This will generate enough revenue to settle the litigation and a net income of $1.1million by 2015(appendix 1) with current space and employees * Livoria will be well positioned to challenge competition, quality of sandwiches and brand image will not be compromised. * Additional capital cost will not be incurred and the restaurant will be well positioned to take advantage of the growing population in Dawkins.
Kudler Fine Foods Problem Statement University of Phoenix MGT/251 Dr. Patrick E. Murray Kudler Fine Foods has the unique opportunity to dominate the organic fine foods market in California. While business is currently good at Kudler there are many weaknesses the company needs to address in order to remain profitable on a grand scale. Currently the weaknesses Kudler is experiencing are problems with perishable goods, high payroll; management has too many responsibilities, sales at Del Mar location, and geographic expansion limitations. There is no way to completely resolve the issues with perishable foods. Being a fine foods store that specializes in foods that do not use any type of preservatives there will always be a problem with waste.
Marketing Kudler Fine Foods Nanette Chambers MKT/421 July 8, 2013 Marketing Kudler Fine Foods In the current retail food industry there are numerous competitors struggling for the same dollar. It is vital for each business to recognize their target market, recognize their competitors and then put together their marketing plan. The information below will detail Kudler Fine Foods marketing strategies which consist of increasing its services, improving its effectiveness of the business and increase consumer purchase cycle. This paper will also talk about areas where Kudler Fine Foods needs to expand their market research. Kudler fine food is a store that markets fine foods and needs to bring about increasing their goods to the
If Dalman and Lei were to decide to create a new position in Sandwich Blitz, this position being between the location managers and the CEO, this position would allow the company to grow larger than it already has, because it would allow Dalman to focus on expanding the company to create more revenue. Currently there is no position in place between the location managers and the CEO which has forced Dalman to visit the various locations instead of someone else, and focusing on addressing any issues the management staff may or may not have addressed since the last time he visited that location. This would also force Dalman to address any of the emergency issues that any of the locations have at any given time, on top of the issues that location may have. This takes away time from being able to expand the company. Ultimately creating a district manager position would allow Dalman to focus on expanding the business on a faster scale, and not focus on these issues.
Introduction Kudler Fine Foods is known for it’s operations, management, and marketing prowess. During the past few years, Kudler has experienced considerable growth within its respected market and is now looking to branch out into other markets where they can be competitive. The establishment of competitiveness in other markets will be triggered by how well Kudler can market itself in a struggling economy. It is important to analyze areas in which more marketing research is needed and to keep a watchful eye out on the competition. Strengthening areas of weakness that have little or no research will help Kudler stay ahead of the game in the months and quarters to come.
Although Starbucks does face much competition, one of their biggest threats seems to be themselves. They have grown quickly which means they had to spend numerous amounts of money to open new stores and expand their products. “The company had its success through baby boomers in the 90’s, but now the Generation X is not liking the environment of the shop and the young generation feel out of place in the coffee shop, above all the price of coffee seems to be little expensive to them ("Case: Starbucks- Going Global Fast", 2012)”. With Starbucks wants to grow r rapidly and business oriented, it could be possible that they forget how to give customers that one on one customer service. Starbucks was a coffee shop that allowed friends to come together over a cup of coffee and now it has expanded with Wi-Fi in stores, and online stores.