Proper Implementation of Information Technology with Balanced Scorecard in Achieving Competitive Advantage

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Title PROPER IMPLEMENTATION OF INFORMATION TECHNOLOGY WITH BALANCED SCORECARD IN ACHIEVING COMPETITIVE ADVANTAGE Background of my study The main aim of this research is to identify the relationship between Balanced Scorecard, information technology and competitive advantage of firms. It tries to examine if Balanced Scorecard can achieve competitive advantage and also how emerging information technology works with Balanced Scorecard in achieving competitive advantage. The research furthermore tries to show the importance of competitive advantage in an organization. Am in the process of analyzing a number of journals and from what am seeing, the outcome is seen in a way that there is a correlation between Balanced Scorecard and information technology in achieving competitive advantage. Definition of the problem In Balanced Scorecard, the non-financial metrics help companies to identify the strategic variables that can help them to gain competitive advantage and improve their financial performance. These non-financial variables include intangibles like core competence, customer satisfaction, and employee competence. As these variables are measured, companies are discovering unsuspected sources of gaining competitive advantage. On the other hand, financial measures have several problems when they are used for the operational management of enterprises. They are much too grouped to help in the identification of sources of competitive advantage and in assigning responsibility at a specific level. Technology also especially dashboards, helps to empower managements with the complex task of communicating strategies, measurement and processing of data and testing the validity of the assumptions companies make in formulating their strategy. Above all, dashboards make the information of their companies transparent and channel relevant information to the employees of their

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