Procrastination by Johnny Kelly (2007)

360 Words2 Pages
In the screening of Procrastination, Johnny Kelly shows the meaning of procrastination using many different creative styles and choices as a medium to send his message to the viewer and in the same time make it interesting. Kelly is a director and master of design, working across various disciplines including animation, graphic design, and illustration. In his short film, Procrastination, we can see a lot of the creative choices used that did a good job like the style of drawing; movement of picture; and sound that was used both music and narration. In the video one of the creative choices Kelly used was the style of drawing as it was both cartoony and realistic using the computer as the medium. As most of it was cartoony when realistic scenes are shown it gives this mood to the viewer and makes the message even more believable. Stop motion was also used as its was fluid movement whenever the images are cartoony but pauses once it looks a bit realistic and this continues to make the movement flow easier and gave the video an interesting perspective. Even though there were these pauses the video was animation full instead of limited. As for the background was really minimalistic but much more creative. One of the major aspects of why this video have portrayed its issue very well was the narration during the movie as the voice used fits the characteristics of the message perfectly. The video is talking about the issue of procrastination and parents are the main people who complain about their children procrastinating so the deep and strong voice used in the video does a very good job to make the message clearer and show the viewer the meaning of the short film by Kelly. In conclusion, Johnny Kelly did a very good job using these creative choices in his piece as it is expected because of his level of expertise. He did a very good job to sum up type of style
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