Porter's Five Forces of Private Healthcare System

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SECTION 1 : INTRODUCTION No matter what period of history we are in, healthcare became universally accessible in many countries, and healthcare spending accounted for an increasingly large proportion of the gross domestic product (GDP). As a result, the range of publicly funded health services grew, hospital infrastructure improved, and the use of new medical technologies significantly increased the number of diseases that could be successfully treated. All of this are done in order to achieve Ministry of Health’s vision for health in Malaysia - “Malaysia is to be a nation of healthy individuals, families, and communities, through a health system that is equitable, affordable efficient, technologically appropriate, environmental adaptable and consumer-friendly, with emphasis on quality, innovation health promotion and respect for human dignity, and which promotes individual responsibility and community participation towards an enhanced quantity of life”. Generally Malaysia’s healthcare system is divided into the public and the private sector. The government heavily funds the public healthcare sector, and patients pay a nominal sum for treatment, while fees for private healthcare services are paid fully by the patients themselves, their employers, or by insurance companies. According to Raisa Deberetal., in her article “The Public-Private Mix in Health Care, Striking a Balance: Health Care Systems in Canada and Elsewhere (1998)”, have categorized the public and private in health-care systems is illustrated in Exhibit 1 below. Category Levels Public • Nation • Province or state • Region • Local Private • Corporate/for-profit • Small business/entrepreneurial • Charity/non-profit (paid employees or volunteers) • Family/personal Exhibit 1 : Categories Of Public And Private In Health-Care Systems Changes in health industry were introduced to

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