We will explain how corporate governance has played a significant role in shaping Volkswagen, in terms of strength and weakness during the time this textbook was published; and to conclude, we will provide an update emphasizing how mergers have played a role in where Volkswagen is today. Theoretical Principle As mentioned by Janet Morrison in her book “International Business, Challenges in a Changing World”, one of the purposes for case studies is to “[explore chapter themes and create links between the different topic areas covered in the book]” (Morrison, xxvii). To that end, Case Study 1.2 looks at the term corporate governance as it relates to Volkswagen. Corporate governance is defined as “a company’s decision-making structure and processes at the highest level, by which its directors are responsible to its owners and other stakeholders” (Morrison, 21). Corporate governance structures differ from country to country, with varying levels of transparency and accountability mechanisms.
Micro-environmental factors The actors close to the company that (directly) affect its ability to serve its customers constitute the microenvironment. In view of this, the following description explores the main micro-environmental factors that have influenced the first and second generation of the Toyota Prius including the company, customers, competitors and publics. The Prius emerged when Toyota Company foresaw a shift in global trends towards a more environmentally friendly culture. Through Research & Development (R&D) efforts, Toyota made the 1st generation Prius with its hybrid petroleum-electric engine to cater to market. Once Toyota identified their target market, they also used two years to market and advertise the Prius before its launch.
The AC600 Tesla Group will take the following approach in evaluating whether we’ll recommend that Toyota acquires Tesla: 1. Thorough industry overview 2. Evaluation of industry leaders 3. Strength, Weakness, Opportunity and Threat analysis. 4. Review of respective corporate cultures.
Quality Control at Toyota Introduction There are several key issues that need to be addressed in order to turn around Toyota’s quality control department, from restoring morale and commitment to making pragmatic changes to processes and communication structures in order to directly facilitate more effective operations. In order to successfully carry out the position of Vice President and contribute to the development and progress of the Toyota company as a whole, careful consideration of these issues, projections of necessary and potential changes, and methods for achieving these changes must be undertaken. The following paragraphs detail six area of specific concern or required attention that relate to the task at hand, containing suggestions for the steps that should be taken in order to turn this department around and the organizational/interpersonal approaches that will best ease and facilitate the implementation of these steps. Goals Short-term goals for the quality control division must include an improvement in morale within six months, as measured through both qualitative (interviews, meetings, surveys, etc.) and quantitative (retention rates, complaint/issue frequency, etc) means.
E Commerce Friday, March 2, 2012 Assignment - Used car porter Below is a guide to your assignment. 1. Marketing plan 1.1 A marketing plan, for your assignment, is basically a promotion plan. That is, you need to draw up a plan (Or strategy, as some may call it) on what and how to promote your website with the aim of achieving your marketing objectives. 1.2 So, first, identify your target audience (Target users).
Team Report on Hertz and Car Sharing 1 Team Report on Hertz and Car Sharing With Student Permission to Release The Ted Rogers School of Business Management and The G. Raymond Chang School of Continuing Education Principles of Marketing CMKT 100 Section 310 Professor Aaron Dauphinee Sept 20, 2010 Team Report on Hertz and Car Sharing 2 Table of Contents Content Cover Page Table of Contents Executive Summary Competitive Analysis Environmental Scan/PEST Analysis SWOT Analysis Recommendation Appendices A: Competitive Analysis Chart Appendices B: Environmental Scan Analysis/PEST Appendices C: SWOT Analysis Reference List Peer Evaluation Page # 1 2 3 4-5 6-8 9-12 12-13 14-15 16-19 20-21 22-24 Attached Team Report on Hertz and Car Sharing 3 Team Report on Hertz and Car Sharing 4 Executive Summary In this report we will look into whether Hertz should enter the Toronto car sharing market. In our competitive analysis we found that car sharing differs from car renting in that the rates are hourly, there are numerous locations with only a couple of parking spots at each one. The car sharing market in Toronto is fairly new, having been established in 1998 with the launch of Autoshare. While Autoshare is the first mover and fairly spread around the city, they are also a small enough private company that lacks the resources to block a competitor from entering the market. Zipcar’s entrance into Toronto came in 2005 and brought with them the expertise and resources of operating a car sharing company world wide.
Gulf States Toyota INC Name: Institution: Table of Contents Executive Summary 3 4.0 The decision to go international 4 4.1 Gulf States Toyota, Inc.: company background and demographics 4 4.2 Plans for International Expansion 4 5.1 Political, economic, legal and technological environments…………………………...………5 6.0 GST International Code of Conduct……………………………………………………..……6 6.1 Rationale for the decision to go international 6 6.2 Rationale for going international 6 7.0 Global Objectives 7 7.1 Environment Assessment 7 7.2 Entry strategy 7 9.0 Culture profile 9 9.1 Sweden’s Cultural Profile 9 9.2 Profile of Workers……………………………..……………………………………………9 10.0 Assessment of the reception the company is expected to receive……………………….....10 10.1 The Cultural Variables and Cultural Value Differences 10 11.0 Communication Barriers Managers Might Face 11 12.0 Organizational Structure and Chart 11 12.1 The Organizational Structure 11 13.0 The Organizational Chart 13 13.1 Rationale for Organizational Structure Development………………………………13 14.0 Control Issues in the Organizational Structure 14 15.0 Human Resource Management: Golf States Toyota INC 15 15.1 GST Staffing 15 16.0 Training and Development 16 16.1 Compensation Plan…………………………………………………………………16 References 18 Executive Summary Toyota is Japan’s leading motor vehicle manufacturer and is currently number two in the world. To get to that position, Toyota has had to aggressively expand into the international markets that present it with growth opportunities; this has seen the firm establish a global reach with sales and assembling operations in all continents. The plan for International expansion of GST to other international regions would help the company expand its manufacturing and distribution centers. This will help the company handle more types of automobiles, motor vehicle accessories, and
Toyota Motor Corporation – Recalls Organizational Dynamics BU 531 Dr. C. Hayes, III By: Bisalehalli, Manjunath Bisel, Charles Obney, Terry Palmiere, Robert Table of Contents 1. Introduction 2. Define Problem – Recalls a. Floor Mat Recall b. Accelerator Pedal Recall c. Anti-Brake Software Recall 3.
To help understand the market we will review the history of the products and complete a pestel analysis of the North American pick up industry. We will then review the 4 p’s of both Dodge Ram and Ford and investigate the segmentation targeting and marketing of the two companies and their respective light truck lines. We will review the brand identities and compare and contrast the points of parity and differentiation that help the products compete. Finally we will make recommendations for Ford to continue to dominate the market and for Dodge Ram to continue to gain market share. History In 1900, Henry Ford built his third vehicle – a truck.
Quantitative Business Analysis for Capacity Assessment INBA 6145 GROUP ASSIGNMENT COHORT – 55 TEAM – INNOVATION INVASION Merton Truck Company NAME | ID # | Kelly Jackson-Baynes | 814005354 | Crystal Manickchand | 814005353 | Ramona Balgobin | 814005540 | Sara Samuel | 806005295 | TABLE OF CONTENTS 1 CASE SUMMARY1 2 KEY ISSUES/CHALLENGES2 3 METHDOLOGY…..3-8 3.1 Steps Taken3-4 3.2 Case Model Calculations5 3.3 Lag Effects6 3.4 Models Done7-8 4 fINDINGS 9-11 4.1Model Choice9 4.2 Shipment projections based on model chosen10 4.3 Forecast Results11 5INTEPRETATION…..12-13 6CONCLUSION…..14 7APPENDIX…..15-26 1. CASE SUMMARY Merton’s Truck company president was dissatisfied with the company’s financial performance during a six month period January –June 1988. He suggested that something be done to improve the financial position of the company. Suggestions included changing the product mix or just stop making a Truck Model 101 altogether as it was not making a profit. Additionally, he also suggested that they outsource engines from an outside supplier to relieve the capacity problem.