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Persuasion Essay

  • Submitted by: tw2011
  • on December 18, 2011
  • Category: Psychology
  • Length: 1,403 words

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Below is an essay on "Persuasion" from Anti Essays, your source for research papers, essays, and term paper examples.

To be a powerful persuader many skills, qualities, and characteristics, need to be in place, but even with them all in place, there is still no guarantee of success.   Respectively, each persuader comes with a stimulating precise emotion to motivate people to act.   Every persuader originates a different set of directions and expectations, from the evangelist in the church to the pimp in the street, regardless of the course and expectations of intent; the effect is to generate conformity with the persuader desires.   This paper will examine several important variables of persuaders that can influence individuals:   Communication Skills, Expertise, Trustworthiness, Physical Attractiveness, and Likeability.
The Persuader can generate affections, good feelings about themselves and others, and then people are more likely to comply with the persuaded desires. The credibility is the recipe for generate affections and   good feelings, which have two aspects: expertise and trustworthiness (Hovland, Janis, & Kelley, 1953). The Persuader has to appear to have knowledge and able to communicate the knowledge as trustworthy information. Having mastered a   skillsets helps to gains respectable and influential over individuals, nevertheless, the   persuaders must   conduct themselves in a manner that minimizes jealously but still have other to see they as skilled and caring person.
There are several specific characteristics of a persuaders, one is being physically attractive which can increase the powers of persuasion and makes the person more likable person.   The appearance communicates to others the overall health and wellness.   According to, Martin,   the physical   attractive people tend to have wider eyes or baby faces and it   has been shown that people with baby faces are seen to be more   trustworthy and nicer people than those with more rugged or larger   faces, this widely known in the advertising industry (Martin,Steve W).   Additional benefit of physical attractiveness...

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"Persuasion". Anti Essays. 24 Apr. 2018


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