Organizational Behaviour Summative Assignment

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Durham University Durham Business School Msc Marketing Management Mana Organizational Behaviour Summative Assignment Summative (Word count: 2345) Lecturer: Anonymous code: Dr Oliver Mallett Z0941237 Date:16.12.2012 CONTENTS Part 1 - OB analysis of the case................................................................1 case................................................................ ................................................................1 Part 2 - Interventions................................................................................ 4 Interventions................................................................................ ................................................................................4 Conclusion..................................................................................................7 Conclusion.................................................................................................. ..................................................................................................7 Part 1 - OB analysis of the case The case study describes a typical situation where there exists the conflict between employers and employees about whether to pay the bonuses or not when companies are suffering the economic crisis. Luisa, the new CEO, whose father was the founder of this company, is facing the problem after continuous increase in both sales and profits for the past 15 years (pg 153). Such a wonderful case which, even fictional, is no less than the actual challenge that looms various organizations across the globe. Such problem gets more intensified during the recessionary period. A variety of analytical framework can be utilized to explain this case. However, only one of them, the B&L model, a model of organizational performance and change, is used to demonstrate to the issue in this

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