Gleny Pinales 10/24/2012 Comm. 140 You Can Help America’s Future Today. Specific Purpose: To persuade my audience to join a volunteering service in their community. Central Idea: Volunteering services are very important to our country’s growth and future; with just a little bit of time from each one of us, we can make a big difference if we all do it. Attention Opening Statement: Have you ever donated anything and felt great?
Oxfam Australia’s Youth Engagement Program Oxfam Australia’s Youth Engagement Program Oxfam Australia’s vision is for a fair world in which people control their own lives, their basic rights are achieved and the environment is sustained. We aim to increase the number of people who have a sustainable livelihood, access to social services, an effective voice in decisions, safety from conflict and disaster, and equal rights and status. The Youth Engagement Program is a new initiative that has been established in recognition of young people’s capacity to bring about change. Young people play a considerable role in influencing social, economic, political, and environmental events. When supported to become active citizens, they can
By partnering with School Family Media, Inc., Bounty was able to gain a unique reach among influential leaders: PTO and PTA moms across the nation (P&G, 2011). The purpose of this campaign focused on relationship management, establishing a connection with the target public, and creating brand awareness, loyalty, and goodwill. RESEARCH The first step in the ROPES process is research; this includes analyzing the situation, the organization, and its publics. The “Make a Clean Difference” campaign shed light on an opportunity for Bounty to give back to the community, while engaging their brand with a prominent market segment, and establishing a sense of brand loyalty among key publics. Although Bounty did not directly state using
We aim to create substantial interest, leading increased membership. This provides opportunities for sustainable growth and income. Using a profile positioning strategy to promote our campaign and the facilities to the local community we can develop commitment and encourage relationships to grow (A similar analogy would be that of a Health Club offering one month free to entice new visitors, a medium term sponsored membership to promote continuation and the consequential long-term membership of those ‘bitten’.) This method, despite any churn, will always provide sustainable growth and maximise interest and peripheral participation. Our strategy incorporates a range of tools and media using a funnelling approach (Carlsberg 2007) to gain visibility, develop relationships, building awareness through sponsorship, events, promotions etc and increased brand loyalty and pride.
UDR desires to enhance appreciation and knowledge of our recycling business, so that consumers understand that UDR is a valued partner in insuring the long term sustainability of their local communality. This ensures that the online strategy has the adequate return on investment. The website will serve as a way to reach new and current customer bases that otherwise could not be are made. The website will be their main tool to reach out to the communities that they serve. The website is projected to generate 1.5 million a year and save the company 340,000 dollars within the first year of
The success of this organizations stems from the outlined principles mentioned above of diversified financial support, a well thought out and researched plan of implementing programming, an effective mission, collaboration and a passion for a common cause. These elements together are the building blocks to a successful nonprofit organization and BBBSA have taken these building blocks and created a strong organization that will positively affect the lives of children for decades. References Beiswinger, George L. 1985. One to One: The Story of the Big Brothers Big Sisters Movement in America. Philadelphia: Big Brothers Big Sisters of America.
The long-term marketing strategies continue to assist in the promotion of Olympism throughout the world. They aim to ensure the Olympic Games can be experienced by the maximum number of people and promote the Olympic ideals and image. What’s more, the programmes are also responsible for controlling and limiting the commercialization of the Olympics. Thus, the Olympics Games can move towards a sustainable development. London 2012: The First ‘Social Media’ Olympic Games The London 2012 Games was not the first to be held with social media and networks present.
Build Win-win Situation for Customer and Employee : Healthy Life Executive Summary We are glad to be your company’s consultancy and develop a best strategy to improve your operation in member service department. With twenty years’ experience in upgrading large multinational company and medium-sized local companies hotline service and shop operation in Hong Kong. We are confident to offer you way to get a desirable outcome with affordable cost in short-term. Overall aim The main aim of the consulting project is to give Healthy Life a clear sense of direction for the way in which the efficiency for the member service department be improved Objectives: Develop a new strategic planning process that work with Healthy Life’s member service department. Develop a framework to build specific internal project teams to deliver the strategy.
They also have a democratic policy where the customers can decide which non-profit organization they would like Nau’s 5% of total income to go to. Theircompany’s approach definitely leads towards a consistent and sustainable change in the environment as well as improving the society’s welfare. I believe Nau’s company will have many benefits, as we all know that socially responsible companies always rise above the rest and have very few drawbacks. Nau’s approach will have national/international recognition giving them a good public image. I also think that their company will have stable long-run profits.
1. Executive summary Harmony Travel is expected to enter Cyprus’s travel and tourism industry and begin its operation in May,2010 in the central location of Nicosia. It will be focused on both- outgoing and incoming tourism providing diverse services for local and foreign market. During its opening stage, the company will conduct intensive marketing practices directed towards extending its market and increasing the general awareness of the company. Professional team which is going to consists of young enthusiastic, reliable people who are ready to serve the customers at their greatest with their own language to bring their clients holiday to its highest expectation and personal attention to every detail and execute it professionally.