Mobile Revolution Essay

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These days, it is not enough to have a phone that makes and receives calls and text messages. Mobile apps — games and add-ons — are becoming immensely popular. At present, the mobile phone market is dominated by smartphones. Many handset players are working towards bringing the best-in-technology smartphone. For a good long period, the people of India bore the brunt of a service provided by an old and poorly operated telecom set-up. Installation and restoration of landlines was a cumbersome experience with consumers making many trips to the complaint centres before any problem could be effectively fixed. Hefty national and international calling prices, coupled with poor quality and mismanagement, made Indian telecom one of the most disliked utilities in India. But all that became history with the deregulation of the telecommunication sector in India at the last decade of the last century. The deregulation of the telecommunication sector in India was meant to help mostly the customers and businessmen in India. The substantial population of Indians was a key incentive for mobile phone and cellular companies all over the world. Mobile call prices decreased quickly as the competition increased and services like incoming calls, which were in the past charged heftily, became free. Other services like text or SMS messages became really easy on the pocket and emerged as a fresh and highly frequent kind of interaction. Teenagers and youngsters just could not get their fill. To further appeal to a younger consumer base, special low prices were introduced for late night calls with additional concessions available for a personally picked number on the same net. Internet surfing capabilities on cellphones and picture messaging soon made their debut as well. “Young generation has also played an important role in driving India's mobile phone revolution. Handset

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