Mcdonald's Case Study

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Financial Analysis of the McDonalds Company Stock ticker symbol, exchange where traded _________ Address of company headquarters _________ Company phone number __________ Your name, etc. PART 1, COMPANY OVERVIEW: a. Brief description of the company (one paragraph, briefly summarizing the company’s business) b. Company history (origin, major developments, etc.) c. Organization (describe how the company is structured) d. Main products and services (describe what the company sells; how it makes money) e. Geographic area of operations (describe where the company sells its products) f. Recent developments (list recent major news stories, if any) PART 2, FINANCIAL OVERVIEW: a. Sales and Income Record: ------------- Fiscal Years ------------- 2008 2009 2010 2011 2012 -- Sales ____ ____ ____ ____ ____ -- Percent change in sales each year ____ ____ ____ ____ -- Net Income ____ ____ ____ ____ ____ -- Percent change in net income each year ____ ____ ____ ____ GRAPH OF SALES & NET INCOME, FY 2008 - 2012 -| -| -| (Plot Sales and Net Income for the -| last five fiscal years on the graph) -| -| (Recommend you prepare the graph in Excel, -| then copy and paste it into the report) -| -| -| -|--------|---------|---------|---------| 2008 2009 2010 2011 2012 COMMENTS: Comment on the trends you see in

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