Discuss the benefits to QRL of using marketing techniques such as the PLC and Boston Matrix to help make a decision about its product portfolio. (16 marks) The Boston Matrix and the product life cycle are tools to help a business assess its range of products. The business can assess whether it has a balanced portfolio and whether it has sufficient profit makers and revenue generators both now and in the future. Star products such as the ….... are already profitable and the high potential for growth will mean it will become more significant in the future. They are the cash cows of the future.
Customers prefer “more-for-more”, and they believe they can get premium products with a premium price. In addition, Snap-on has a program of selling to mechanics on credit with weekly time payments. The aim of this program is to increase sales and profit. With the credit program, buyers can buy a lot even if they don’t have enough money at that time. Facts proved that this program really increase its sales and earn customers’ loyalty.
Should teachers of Literacy be readers? How important is this for the pupils they teach? Perspectives on the Importance of Reading in Teachers' Classrooms and Lives. “Reading furnishes the mind only with materials of knowledge; it is thinking that makes what we read ours.” John Locke (1632 - 1704) During my research for this assignment, regarding whether teachers of Literacy should be readers, I stumbled upon an article within a copy of Adolescent and Adult Literacy. Ann Powell- Brown solicited a straightforward but provocative question: “(2004, p284–288) The answer that was instantly retorted was ‘certainly not’, but after a moment, the magnitude of this question echoed within my mind and led me to stop and examine my own views and feelings regarding this, and furthermore, led to the professional questioning of how could teachers enable literacy if there wasn’t a love of reading?
Throughout primary School and high school my love of reading and writing grew and so, did the number of books and also my ability to pronounce and understand English. Before I knew it, I had been acing all the sorts of verbal and written work presented to me, by my teachers because for me, it was more of curiosity and interest rather
This is because; they are still conversant with their books therefore in the mood to read. They can easily grasp what they are taught because they are still in touch with school work and realize that they are students. If they were allowed some time off school, some tend to forget and lose interest in their books. It has been noted for instance that some students end up not attending the colleges because by the time the break ends, they tend to have lost interest for study. Joining college immediately also reduces the time wasted and the period of completing college prolonged.
Positive interactions from parents such as questioning, elaborating on word meanings and identifying specific letters, are of great benefit to children. By providing an encouraging environment and interacting positively during book reading, children will be more interested and view reading as a pleasurable experience. As children get older, and are able to start reading by themselves, the above practices should not be forgotten. Rather, different methods should be implemented in order to keep children interested in reading, to expand their knowledge, vocabulary and comprehension and to perhaps give them exposure to books they are not ready to read themselves. As literacy in the early years of schooling is vital for continued school success, the influence a parent’s contribution can have through at-home family literacy practices is
Customers will choose to buy a product that they believe offers them the most value, this perception of value leads to created expectations. The consumers assessment of the value they receive from a purchased product will influence their satisfaction and repurchase behaviour. A company can influence a customers perceived value by strengthening or augmenting the product offer with services, personnel and image benefits. By having a customer-centred approach, a company will achieve higher customer satisfaction through adding more value to the core product. A satisfied customer is more likely to repurchase, and also create new
Private funding is a good option, because talent of children will be encouraged, but poor children are often excluded for this way of funding, because their parents cannot afford private schools. Supported education by government is a good thing, because everyone can go there and poor children who are hungry to learn will get a chance to be successful, but the culture of making learning something to love is absent. Therefore, private funding is the best way of education. In this essay I will give you arguments why private funding is the best way of education. Firstly, at private funding schools the size of classes are smaller, by which there comes more individual attention for children.
In order to become a truly educated person, one must be able to use the tools that have been taught in order to think critically and act in such a way that enhances ones life. In an essay written by Richard Rodriguez, “The Lonely, Good Company of Books,” the author tells about his love affair with books. He discovered a desire to read at a young age, and the volume and content was important to him. He believed his education was dependent on how many, and
• High recognition of brand. A brand is the personality that identifies a product, service or company (name, term, sign, symbol, design, or combination thereof); it also represents a relationship to key constituencies: customers, staff, partners, investors etc. Proper branding can yield higher product sales, and higher sales of products associated with the brand (or brand association). The branding process seeks to develop or align the expectations behind the brand experience, creating an impression that a product or service associated with a brand possesses certain qualities or characteristics that set it apart from other (e.g., competitor) products or services. Since Mark and Spencer provides a good service over years they have a strong brand name for the company.