The close up on Susan Sarandon’s face is used to show how beautiful she is because she uses REVLON. By using her beauty it gives the product credibility and it manipulates people because a famous person is being used and one immediately assumes that the product must be good. Furthermore, alliteration is used. Susan Sarandon’s initials match the initials of the title “Star Style” people will be more compelled to buy the product because she uses it and especially because the words confident and charismatic are used to describe her, again alliteration is shown. The REVLON advertisement use of rhetoric appeals to those who know who Sandra is and like
The Woman of Willendorf may have been looked up to back in Common Era due to her capabilities. Her "womanly features" emphasized to show that she was respected because of what she has naturally, and her ability to reproduce. Barbie, on the other hand, is highly superficial. People look up to her now because she is beautiful, and is successful within her career as she has evolved to become other beings such as Barbie Police and Barbie Doctor. But the biggest difference with her is that achieving her looks may be highly unlikely.
Eva is very happy while wearing this lips gloss. The emotion of Eva’s happiness can make us think if we buy this new lip gloss we will enjoy it. Is this lip gloss really worth buying? Just because cover girl says that it’s all these nice things don’t really mean it’s true. Ads tend to persuade us using many different things most of the time just so we can buy.
I know how we always want the next new makeup or hair product that’s going to make s look like the model in the commercial. Women can’t just run to the store in sweat pants because they value their appurtenance too much. Women don’t feel as confident when they don’t look nice, but men don’t really care either way. In the reading, “Do thin Models Warp Girls Body Image?” I agree with Nancy when she says thin models on the runway or on TV can cause very young girls to become anorexic or bulimic. Nancy says, “Girls are being bombarded with the message that they need to be super-skinny to be sexy.” (Hellmich 706) I believe that is very true when she says that but what young girls don’t realize is that you could be beautiful and sexy with any body type that you might have.
In today’s society women are always worrying about their appearance. Their perspectives on how they should present themselves are imposed by everything around them. Friends, celebrities and the media are the main reasons why women fee the need to live their lifestyle a specific way. Sometimes, celebrities don’t even need to say anything to have an effect on one; women in today’s society are already provoked on changing just by feeling intimidated by them. In Nina Power’s text, ‘One- Dimensional Woman’ the author also argues that you don’t need superficial things to feel good about yourself, or to even look like perfectly thin stick figure to be a feminist.
She argues that this misrepresentation has caused the media illusion “that equality for girls and women is an accomplished fact when it isn't.” The misconception, Douglas writes, encourages young women to "focus the bulk of their time and energy on their appearance, pleasing men, being hot, competing with other women and shopping." But moreover, and perhaps more noticeable, Enlightened Sexism has produced a new social attitude that allows for the degradation and objectification of women to be regarded as appropriate, and even humorous, so long as it is done in a tongue-in-cheek way. Even still, we see Enlightened Sexism threaten the social reality and standing of women in society, rampant in modern day popular film and television. The award-winning HBO television series, Girls, has both stirred controversy due to its raw and unrestricted content, and has fueled numerous debates over its contribution to feminism. Focused around the blemishes and triumphs of young adulthood for the lives four women living in New York City, the show attempts to celebrate feminism by exploring the lives of women in a new light:
Burberry does a great job in using this need for attention in their ad. By not only using Rosie yet again to create a goddess of a woman who stands out but also at the bottom of the ad the words “The new fragrance for women” are written. These word draw in the woman consumer because what she has at home is out of date this new perfume will make her “hip”. Kallie a high schooler says that she would buy it just because it is advertised by Rosie. Burberry fills in the the need for attention by offering this product which will help you to
This is disappointing to me. How are little girls suppose to grow up with any self confidence when something as big as the Miss USA pageant is making them feel like their bodies need to be altered to be beautiful? In our society thick or bigger women are not acceptable. It is skinny, tall, big boobs, and a tan that is in. And if your natural body type is so far from that, well then hurry and change yourself with thousands of dollars in cosmetic surgery.
For instance any of the advertisements that were beauty product related emphasized how important it is for women to be looking there best, and how each product would allow them to create the best image. An advertisement for the Dory Beauty Masque by Du Barry claims to “erase surface lines, and wrinkles, tones up skin and cleanses pores!”. LIFE’s advertisements seem to be focusing primarily on the physical features of women, and how those features can be improved, and shed little to know insight on intellect etc… Also, women during this era clearly took a strong interest into the world of fashion. In the June issue of Life as well as the April issue, there is a quite detailed article that focuses of female fashion trends as time goes on. Including the influence that other countries had on American fashion, the latest trends that would replace the old ones.
Women wanted shorter skirts because they liked the general trend that flappers were setting. Manufacturers did everything they could to stop reducing the length of skirts but despite their efforts, women’s demands overwhelmed the clothing brands. (p. 79) Flappers wore short skirts, short sleeves, and sometimes they even wore no sleeves. The other fashion change that happened was hairstyle change. (p. 80) Young women really loved the bobbed hairstyle.