Competition also exists in the fast-casual restaurant segment, primarily on taste, quality and the freshness of the menu items and the ambience and condition of each restaurant. And what is the performance of Chipotle and fast-casual segment in the whole industry? According to the recently released Technomic report of the top 500 largest U.S. restaurant chains, fast casual concepts hold seven out of the top 10 positions, with Five Guys leading the way. In total, the top 10 fastest-growing chains' sales accounted for $7.8 billion, an 18 percent increase over
5000 list of fastest-growing private companies for two years. History: Founded in 1995 by Nelson Lang and John Sotiriadis in Ontario, Canada, The Pita Pit was a fast food restaurant with a new and unique approach. The goal was to offer quality, healthy, fresh food fast. Realizing great success, they began franchising across Canada in 1997. Franchising in the United States began in 1999, and Pita Pit Inc. was formed.
These are the eating places, bars and taverns, and lodging places restaurants. The list is represented in the classes; full service, quick service, and fast casual. CMG faces major competition from Qdoba in the fast casual segment and Taco Bell in the quick service segment. CMG Business Operations The chains of restaurants are located all over the world with major concentration in America. It worthwhile to note that all the CMG restaurants are wholly company owned and few of them are on partnerships.
What Makes You Choose McDonald’s? I’m Lovin’ It is the international campaign slogan for one of the most popular fast food businesses in the world: McDonald’s. The yellow arches have become a symbol that is recognized globally. Currently, the McDonald’s corporation is the world’s largest chain of fast food restaurants that serves nearly forty-seven million customers daily through thousands of restaurants in one hundred and nineteen countries worldwide (CITE). Their mission is to be their customers’ favourite place and thing to eat, and too improve their operations to provide the most delicious fast food that meet their customers’ expectations (CITE).
Brands, Inc., they serve a variety of Tex-Mex foods including tacos,burritos, quesadillas, nachos, other specialty items, and a variety of "Value menu" items. Taco Bell serves more than 2 billion customers each year in more than 5,800 restaurants in the U.S., more than 80 percent of which are owned and operated by independent
Introduction / Thesis Panera Bread Company is a very successful business that has the potential for continual growth and upward opportunities. It was founded in 1993 and established in May 1999 as a national restaurant, Panera Bread. The company operates or franchises 1,362 bakery-cafes in 40 states and 17 facilities that deliver fresh dough to the bakery-cafes every day. In 2005, Panera ranked 37th on Business Week’s list of “Hot Growth Companies”, earning $38.6 million with a 42.9% increase in profits. In 2008, the restaurant expanded into Canada.
McDonald’s started investing in Chipotle in February of 1998, and supported them financially for seven years.1 This financial backing enabled Chipotle to expand nationally and become large enough to offer stock. In 2006, Chipotle and McDonald’s went their separate ways in order to focus more on each company’s core activities. Currently Chipotle operates 956 restaurants in 35 states in the United States, the District of Columbia, and Canada.2 The company is expected to open up between 120 and 130 new restaurants in the upcoming year. Clearly, the history of Chipotle’s business demonstrates a success rare in the fast casual food business. (Appendix A) 1 2 (Investor Relations, Chipotle Mexican Grill) Ibid.
Over the course of years new items would be added to the menu; however the original Chick-fil-A sandwich would always be the leading sandwich. Since 1967 Chick-fil-A has become the second largest quick service restaurant in the United States. Currently, there are over one thousand seven hundred locations in thirty nine states. In 2012 sales reached four point six billion dollars, this was a fourteen percent increase since 2011. Chick-fil-A’s SWOT analysis Strengths *Established in the United States *1700 locations in 39 states *Successful advertising slogan: “Eat morchicken” *Well known for its chicken sandwich and other chicken products.
At the end of 2010, there were 694 Red Lobster locations and total revenue for fiscal 2010 was $7.11 billion. Red Lobster now offers a range of seafood products that include fresh fish, shrimp, lobster and snow crabs. The chain of restaurants grew quickly and was considered part of the “Big 7” of the casual dining chains. SWOT ANALYSIS Strengths: * Red Lobster accounts for 43% of market share and is the largest casual dining seafood chain. * Computerized Point of Sale system is top of the line * Strong supply chain – Leader in casual dining seafood category for distribution.
With an ongoing royalty fee of 5.9% and a veteran incentives of 20% off franchise fee for the first five traditional restaurants. Dunkin' Donuts as of now ranks 11th in the franchise top 500, 2nd in the fastest growth, and 14th in the Americas top global, is prepared for vigorous franchise growth. Based on the age this franchise and the growth they have experienced so far, this appears to be an excellent investment opportunity. They are currently seeking qualified franchise partners interested in