During this stage Apple developed, updated software, new features and continued to keep the style of the iPod that made their style unique to Apple. They developed a user friendly interface, better software, hardware and even the packaging attracted customers and had them coming back for more. As David Taber said that “While everyone else was making an MP3 player that was better/cheaper/faster, Apple was making electronic jewelry that also played MP3’s. Never focusing on price, they brought to market more value, more style, and new ways of interacting with digital media.” (Weisbein, pg 1) Apple also ensured that they made the iPod more reliable by using better parts then their competitors. They also ensured they stayed ahead by updating their hardware, software, and providing newer applications for the iPod.
After Jobs death, the identity of the company took a hit as well as their market share. To counter this, apple had to get creative with it’s techonolgy and even recently, at the release of the newest phone, displayed features to it’s phone that had never previously been touted as “tacky” . To compete and stay relvant, a change had to be made and the change was to do what it’s competitors had
Overall, if you are wanting a quality machine for less money, PC is definitely the way to go. With being able to upgrade and with a longer lifespan, PCs are much better than MAC. The next time you are wanting to buy a new computer, make sure you look at all aspects and consider all options before spending thousands of dollars on a machine that will have to be replaced in a
The sleek design make it easy to handle, and the options of parental controls make it ideal for educational and recreational use. The option to customize specific unwanted websites and age appropriate apps makes it not only very desirable but leaves the competitors something to be desired. Apple has made their product so user friendly that children have and use their product on a daily basis (Smith, 2012). In addition, apple has a variety of educational apps that many schools have now adopted for their curriculum. Not only is this beneficial to the public, private, and charter school system, but for the homeschooling children as well as children with learning disabilities.
A couple of points to look at include the fact that utility expense increased 11% year over year. Considering the fact that production, sales and selling expenses were down this could indicate inefficiency in the company. The company also significantly cut back in research and development. In the previous period this was one of the fastest growing expenses. This may have been for any number of reasons, however if this was cut simply to conserve cash it could result in slower growth in the long term.
Through relocating Apple would also be offering new job opportunities to more local economies in countries in the West, where their main customer base is. Also labor laws are more strict in countries in the West, therefore making it impossible for Apple to commit human right violations which often happen in there factories in the East, therefore making the action positive for their general company image as well. Reducing the selling price and making Apple products more affordable would mean more normal consumers would be able to benefit from the Apple products. Changing their selling strategy would firstly benefit their sales because more people would buy their products because its competitive price which would make competitor`s products look less value for money and also improve Apple`s company image as being greedy because despite being the
BJB Manufacturing MGT/420 November 20, 2012 Shannon Mathis-Roberts, MBA BJB Manufacturing Introduction Purchasing a new vehicle is exciting; however, after a couple of months many people decide that the factory console selection is just not cutting it. In the past this was an easy fix although with today’s technology innovations this is no longer an easy task. Car makers are using unusual dash configurations featuring all-in-one consuls that incorporate items, such as, GPS, OnStar, and climate controls. Replacing the factory console may cause loss of these luxuries. BJB Manufacturing Company is a high-end supplier of compact discs (CD) changers that can be easily installed along with the factory systems to alleviate this inconvenience.
Apple has maintained a step ahead of competition of other companies that compete with Apple and as a result Apple has created a quality and loyal customer base. Apple has used the design and creativity processes within the Apple organization to create top of the line products that in most consumer’s eyes can do more than what is needed. Apple has created these products with the vast array of capabilities to maintain the healthy customer and business relationships that Apple has created. Sony has undergone some changes due to the Apple product line-up but for the most part Sony resides within a similar yet different marketplace and industry. Sony specializes in many different electronic and technological equipment production and distribution.
With companies like Dell and HP making similar products that are just as fast and just as smart the details are what makes a consumer decide on which to purchase. Apple needs to be totally compatible with most every other devise in order for people happy with their purchase. With all the competition so closely packed together and all producing the same thing one small detail could determine whether a product is a hit or a bust. Making the industry friendlier for normal people to understand and developing simple ways for consumers to learn to use products is also highly important. Most people would not want to stand in the Apple store for a class to learn to use their new toy.
One of them was installment buying. Installment buying is the action of buying products by promising to pay small regular amounts over a period of time. It made it possible for people to buy more products such as radios and television, even if they weren’t rich. This didn’t only benefit the people it also benefitted the companies. People were buying more goods they were earning more money.