Businesses require a tool to measure the execution of objectives. As far as the goals of objectives they are supposed to align with a stated vision and mission. Effective objectives ensure that daily activities align with the big picture or if there will be a need to adjust redirect focus. A balanced scorecard is a tool, generated by Robert S. Kaplan and David P. Norton. Authors Pearce and Robinson (2009) suggest, a balanced scorecard “Is a set of measures that are directly linked to the company’s strategy,” “Directs a company to link its own long-term strategy with tangible goals and actions,” and “Provides a framework to translate a strategy into operational terms” (p. 202).
• Identify quantifiable elements that can be used to evaluate, monitor, and control marketing effectiveness. Week Two: Marketing Research • Justify the importance of marketing research in the development of marketing strategy and tactics. • Analyze the importance of competitive intelligence and analysis in marketing. • Identify various segmentation criteria that impact target market selection. • Describe the various types of organizational buyers and consumers and the factors that influence their purchasing decisions.
Project Development and Control (Unit 5009) By: AJS Tutor: AM Table of Contents Introduction 2 Task 1 2 Describe the component stages of a project 2 Define a project lifecycle from conception to commissioning or hand over 3 Assess where projects fit in operational management activities 4 Task 2 5 Discuss standard approaches available to manage projects 5 Describe the process of developing an effective project management environment 6 Discuss identification of and communication with all project stakeholders 7 Identify the fundamentals of a business case to support a project 8 Task 3 8 Design a project plan to achieve a specified objective 8 Identify the financial components including a risk appraisal, which need to be developed for effective project design and control 9 Task 4 9 Construct a monitoring and review strategy for the project that assesses the impact and achievement of the project 9 Summary 10 APPENDIX 1 11 APPENDIX 1 14 References 14 Bibliography 15 Introduction The Oxford English dictionary describes a project to be; “an individual collaborative enterprise that is carefully planned to achieve a particular aim: ‘a research project’ ‘a project to build a new power station’, ( where as PRINCE2 (Projects IN Controlled Environments) describes a project as; “A Project is a temporary organization that is created for the purpose of delivering one or more business products according to an agreed Business Case”, (www.prince2.com) Both definitions although slightly different, will aim to achieve the same thing, one or more ‘outputs’ that are delivered in a planned and controlled manner. This is a key consideration for any organization whether they are small with just a couple of employees, right through to being a multi-billion pound conglomerate as costs and profit margins are important for any
Strategy Implementation Paper Business strategy is the responsibility of the general manager of a business unit. The manager of the business must establish long-term objectives, and a strategy to the organization. In addition, the operational managers must set up a short- term objectives to contribute to business- level goals ( Pierce and Robinson ,2013). The document relates to the methods, which organizations use in creating as well as executing methods. Specifically this document would discuss the method of balanced scorecard or BSC method, which is extensively used by large as well as small companies.
b) Outline the strategy you will use to monitor and evaluate the performance of these key systems and processes. c) Select one of the key business processes and undertake a detailed analysis of supply chain, operational and product/service delivery systems. d) Describe the current performance measures and assessment tools and techniques used for this business process. Comment on the effectiveness of these measures. Task 2 a) Analyse any available performance related information and variance from plans for all key result areas (KRA) for the organisation.
Why consider an organization’s approach to IM/IT resources and services as an exercise in portfolio management? •forces you to relate specific IT investments with the associated business need(s) and value propositions •provides a framework and standardized lens for the assessment of all IM/IT investments as well as measures for valuing those investments •focuses on a methodology for the valuation of IM/IT projects that connects well with the understandings of enterprise business leaders and IT governance •allows for year to year measurement of changes in IM/IT investments versus the impact (attributed results generated) by those investments •allows for qualitative if not quantitative comparisons between various IM/IT investments pursued by business units within the same enterprise and conceivable between competing businesses within the same industry How does an IM/IT portfolio management methodology help to serve the needs of the greater organization and facilitate a better appreciation by the business of its IM/IT products and services? •the organization has the following information resource management needs: • o to transact o to manage, control, make tactical decisions o to innovate, transform, increase its strategic competitiveness o control costs and improve overall performance •the portfolio model tracks and measures IM/IT project and service value and performance in the very manner that the business thinks of and measures value in these and any other corporate investments; aligning the description of and thinking about IM and IT investments in this manner allows for a common basis for understanding •IT transactional value is all about cutting operational costs and/or improving the efficiency of existing operations. •IT informational value is all about enabling management, control, and decision making. •IT strategic value is all
BI uses tool and techniques to extract and make data meaningful to managers to assist in strategic decision making and trends for business to stay ahead in competition. The IT, risk managers and stakeholders developed objectives being to reduced risk and the policies are formulated in the manner the software operates to collect, assign meaning and disseminate information. Software staff is given responsibilities to handle each risk. Staff communicates these risks through direct contact or meetings where their performances are measured. People, IS and Process resources are established to better support the framework.
A project refers to a group of related projects managed in a coordinating way to obtain management and control that would not be available if managing them independently. Program management can be viewed as a centralized management for a previouslyy coordinated groups of projects, all aimed towards achieving the companys objective. Strategic portfolio management relates to project management because, a portfolio is part of the boundary between the program and strategic business objective of the company. A portfoilo and project manager is to deliver benefits by executing a network of projects. Both define success by meeting boradly defined objectives, and usually ensuring benefits are felt by stakeholders.
In order to achieve that goal, a plan must be implemented. The operating budget is that plan. This plan forces management to think critically about the firm’s operations and consider potential obstacles or issues it may face in the future. Most importantly, an operating budget is essentially a road map used by the management team to reach its destination in the most efficient manner possible. It contains several sub-budgets which serve as a plan for management to follow in order to attain the firm’s goals.
. . management control device known as responsibility accounting.” Today responsibility accounting is known as managerial accounting, a gathering of information for internal users. Simply put, managerial accounting is a process that gathers information from sources such as operations, customers, competitors, suppliers, and finance to help managers control operations and make plans that can drive them closer to achieving their company