Competition also exists in the fast-casual restaurant segment, primarily on taste, quality and the freshness of the menu items and the ambience and condition of each restaurant. And what is the performance of Chipotle and fast-casual segment in the whole industry? According to the recently released Technomic report of the top 500 largest U.S. restaurant chains, fast casual concepts hold seven out of the top 10 positions, with Five Guys leading the way. In total, the top 10 fastest-growing chains' sales accounted for $7.8 billion, an 18 percent increase over
According to the daily meal chipotle “is one of the fastest-growing companies of its type in the world”(Oral Citation). Firstly, Steven Ells is the one responsible for making this company such a huge success. He wanted to make a restaurant that had the high quality food, like the one you would get when you go to a high-end restaurant. Due to the fact that he didn’t have enough money to open up his restaurant, his dad gave him an 80,000-dollar loan for him to start his own business. He had a challenge to stretch that money in order to build an affordable yet welcoming place to eat.
Cross-Cultural Perspectives ETH/316: Ethics and Social Responsibility University of Phoenix Cross-Cultural Perspectives McDonald’s is the largest fast food chain restaurant in the world. Ray Kroc founded the franchise in 1955 in California. McDonald’s server millions of customers daily. The company pride itself on their tasty hamburgers and delicious french-fries. McDonald’s is also known for its quick service and its drive through.
At the end of 2010, there were 694 Red Lobster locations and total revenue for fiscal 2010 was $7.11 billion. Red Lobster now offers a range of seafood products that include fresh fish, shrimp, lobster and snow crabs. The chain of restaurants grew quickly and was considered part of the “Big 7” of the casual dining chains. SWOT ANALYSIS Strengths: * Red Lobster accounts for 43% of market share and is the largest casual dining seafood chain. * Computerized Point of Sale system is top of the line * Strong supply chain – Leader in casual dining seafood category for distribution.
At $3.58 billion, 2010 chain-wide sales were up 11.37 percent over 2009 (CFA, 2011a). This continued the trend of sales increases with increases reached in each of the last forty-three years (CFA, 2011a). This continued growth reflects the company’s conservative approach to additional restaurant development and commitment to a limited entrée strategy (CFA, 2011b). Chick-fil-A consistently achieves high customer satisfaction ratings. In a survey of over 93,000 diners, the chain received the highest rating in the quick service restaurant component of the 2010 J.D.
Moreover, the articles tells us that, “Yum’s U.S. business notched a 6% increase in same-store in the third quarter ended Sept. 8, driven by Taco Bell”(Jargon).This proves that 13% gain in same-store sales. This is significant because the new Cantina Bowl products and tacos made with Doritos shells were behind the growth. Therefore, fast food restaurants are up scaling which contribute with America’s obesity problem. In conclusion, the reason for America’s obesity epidemic is that the fast food restaurants are giving the customers foods that are supersized. The articles above state the reason why and what caused the obesity problem.
For the second year in a row, the popularity and success of Pita Pit Inc. has positioned the company on Restaurant Business Magazine’s ranking of the fastest-growing small chains in the United States, coming in this year at No. 29. “The Future 50 exemplifies the best this industry has to offer,” said Sam Smith, Editor in Chief of Restaurant Business. After analyzing many different types of restaurant concepts throughout the U.S., Restaurant Business named the top 50 “rising star” U.S. franchises based on factors such as growth, sales, and quality of the product being served. “This very prestigious ranking acknowledges the success we’ve enjoyed in the past, and that Pita Pit will indeed continue to grow into the future,” said Jack Riggs, CEO of Pita Pit USA.
Wendy’s Chili: A Costing Conundrum To: VP Operations From: Senior Manager – Operations Date: Oct 10th, 2011 Subject: Wendy’s Chilli Introduction Wendy’s International Inc. is a world leader in the quick-service restaurant industry, having thousands of stores across North America. However, intense competition in the industry has been increasing and “The company’s major competitors had substantially improved the quality of their products, service, and facilities, and they had been aggressively introducing new menu items” (Brownlee, 2005, p.6). As a result, the company is in need of clear and appropriate strategy to propel it over the next few years. This business report reviews Wendy’s history and current situation to arrive at a recommendation that the company may want to explore. It begins with a brief history of the company followed by the issue that is impeding its success.
Manufacturing was at an all time high, and people had a lot of money to invest and spend. A social factor was the rise of the family unit and the need for restaurants that were family friendly. 3. How is the 'American world view' embodied in the fast food industry? The “American world view” is embodied as the fast food industry is probably one of the greatest examples of capitalism, which is what America is most known for.
What Makes You Choose McDonald’s? I’m Lovin’ It is the international campaign slogan for one of the most popular fast food businesses in the world: McDonald’s. The yellow arches have become a symbol that is recognized globally. Currently, the McDonald’s corporation is the world’s largest chain of fast food restaurants that serves nearly forty-seven million customers daily through thousands of restaurants in one hundred and nineteen countries worldwide (CITE). Their mission is to be their customers’ favourite place and thing to eat, and too improve their operations to provide the most delicious fast food that meet their customers’ expectations (CITE).