CalPERS vs. JC Penney Overview CalPERS investment program began on February 22, 2000 when they included JC Penney on their annual Focus List. CalPERS further exclaimed that due to declining sales and a deteriorating customer base they had lost confidence in Penney’s management. Subsequent to the release of their focus list JC Penney made numerous strategic decisions to revitalize and boost the value of the company. Penney forced their current CEO James Oesterreicher to retire. Next instead of promoting from within, they searched for new blood and hired former Barney’s CEO Allen Questrom.
FINANCIAL ANALYSIS Financial accounting I Kovalenko Katerina WIUU, MBA, # 869 KieV 2012 Macy’s, Inc. Macy’s, established in 1858, is the Great American Department Store with fiscal 2011 sales of $26.4 billion— an iconic retailing brand with more than 800 stores operating coast-to-coast and online at macys.com. Macy’s offers powerful assortments and the best brands, tailored to each and every customer with obvious value, engaging service and unforgettable moments. Fiscal 2011 was the third consecutive year of significantly improved financial performance at Macy’s, Inc., and it is very proud of the sustained positive momentum in the company. What we are seeing emerge at Macy’s, Inc. is the result of the culture of growth
Who in this room owns or has owned any of these products? Just as I thought, the majority of you own at least one Apple product. Without these devices, our lives would be completely different, and we can credit one man, arguably the world’s most important and transformative technology leader, with the creation of these devices. Steve Jobs, the legendary co-founder and ex-CEO of Apple Inc. tragically passed away last October, but left an undying impression on the way we think about and use technology forever. My name is Rohit Vadvadgi and I am here to tell you about how Steve Jobs changed modern technology.
[pic] TABLE OF CONTENTS Executive Summary____________________________________________3 Situation Analysis Market Analysis_______________________________________________3 Product Analysis_______________________________________________4 SWOT Analysis_______________________________________________ 4 Competitor Analysis ___________________________________________ 6 Marketing Objectives__________________________________________ 7 Identifying Target Market Selecting Target Market_________________________________________7 Target Market_________________________________________________7 Developing Marketing Strategies Marketing Mix: Product_____________________________________________________ Price_______________________________________________________ Promotion___________________________________________________ Place_______________________________________________________ Financial Analysis__________________________________10 Developing a Financial Forecast____________________________________10 Recomendation________________________________11 Conclusion____________________________________11 Executive Summary Apple is the consumer electronics company behind the Macintosh (Mac) personal computer, the iconic iPod portable music player, and, most recently, the iPhone. The company primarily targets retail consumers rather than enterprises, and has become known for unique promotion and distribution strategies. These tactics have paid off over the past few years - in 2007, Apple generated revenue approaching US$ 24 billion, growing market share for its niche of Mac desktops and laptops and continuing to dominate the PMP
This value of Apple represents the company’s considerable competitive advantage in product conception, design, and marketing. Apple is amply compensated for the innovation that the firm has embedded in the product. The portion captured by U.S. firms design, distribution, and sales exceeds the value of its manufactured components. Although to a large extent the iPod is not manufactured in the United States, it is designed and sold here, and U.S. firms do quite well in the bargain. Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns.
This paper will try to shed some light on the matter thru past and recent articles from analysts and insiders that has attempt to decipher Apple’s recipe for success. Apple is a computer and software manufacturer that also sells digital content as: books, music, operating systems and software applications (Apple.com, 2013, p. 1). The 2013 Fortune 500 global company list ranks Apple as #17 (Money.cnn.com, 2013). According to Badenhausen from Forbes (2013), Apple is the most valuable brand in the world, “Apple is the most valuable brand in the world for a third straight time at $104.3 billion, up 20% over last year. It is worth nearly twice as much as any other brand on the planet by our count.” (para.
Their level of profitability has also significantly decreased from 20% to merely 0.4%. “Today, Apple commands just 2% of the $180 billion worldwide profits in the PC market. Their primary competitors are a combination of brands from two different spectral within the PC market.Apple is currently experiencing from rivals that they have followed their creative leads and captured a significant portion of market share and profits from Apple.’ This case emphasizes the reason for this downfall of Apple in the market, whose key success factor is to be creative and innovative. Here this case defines the core debate, which is behind the concept of product champion vs. process champion; The basic question is "what are a better driving force for economic growths: Here we have tried to find out the reason as well as recommending some positive measures, which may assist Apple in regaining it’s position in the Technological Market, using some other tactics instead of being only creative and innovative. … Purpose- Here in this study, we have tried to explore the various aspect of Apple’s Strategic system, within this periphery we have also tried to explore some related factors from other competitors from the
The Competitive Advantage of Apple, Inc. Having a competitive advantage is important in business. It means possessing and maintaining a product or ideal that positions your business ahead of the competition. Companies that develop and maintain a strong competitive advantage become and remain the first name people think of when in the market for said company’s products. A prime example is Apple, Inc., founded in 1976 by the now iconic Steve Jobs. Since its inception, Apple has been the computer company to beat.
According to Fortune 500, a list rating 500 best US companies, in 2012, Apple is at the seventeenth position in this list and is one of three most profitable companies (money.cnn.com). Nowadays, Apple has had nearly 15,000 employees in many countries all over the world. Since being established, Apple has always tried to “differentiate itself through elegantly simple design” (Christopher Meyer, 2012). This statement has been realized during the leadership of Steve Jobs and now new CEO of Apple, Tim Cook continues following this orientation. Consumers can easily see that the appearance of Apple products is quite simple and fit with many classes but their insides functions and characteristics are very fantastic.
In 2003 Samsung ranked 25 from number 34, which shows that it was able to compete and be successful in the market with its new products. Samsung’s debt of $15billion in 1997 has been reduced to $4.6 billion by 2002. It was also able to survive in the Asian financial crisis due to its product being different than its competitors. The net profit of $5.9 billion compared to $2.8 billion in