False and Deceptive (Misleading) Advertising by Diet Supplement Companies

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Nancy Guajardo Professor Dr. Pardee Mag-47 (48530) October 9, 2014 False and Deceptive (misleading) Advertising by Diet Supplement Companies One of the biggest multibillion dollar industries of the twenty century is the weight lose companies. Such as Sensa, LeanSpa, Senna Diet Tea, and the newest that is being endorsed by Dr. Oz, Garcinia Cambogia. They are multibillion industries because of all the false and deceptive claims they have been advertising on the internet, television, TV talk shows like The Dr. Oz show, and print. I want to show how the Federal Trade Commission is cracking down on these companies for false and deceptive advertising, and are now holding these companies accountable for their statements and for any wrong doing or harm a customer may have endured while using their products. I decided to write on this topic after trying different diet pills, teas and fads throughout my life time. The last one I tried was the Sensa Sprinkle Diet (90 day diet) Last year and I did not losing any weight. To my dismay I gained over 60 pounds. I was very upset to find out that they had been found guilty of deceptive and misleading advertising by the Federal Trade Commission on January 7, 2014. And this is what was said: “The Federal Trade Commission on Tuesday cracked down on Sensa Products, an El Segundo company that sells a weight-loss powder that users sprinkle on food to help curb their appetite. The powder, which is marketed as activating the part of the brain that helps control appetite, is said to make users feel fuller faster so they eat less. Federal regulators, however, weren't buying the pitch. Sensa Products now has to return $26.5 million to consumers who bought its product because the company used faulty science in its marketing to mislead consumers, the FTC said” (latimes.com) They have gotten me with false and deceptive

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