Evaluate Two Models of Memory with Reference to Research Studies (22 Marks)

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Evaluate two models of memory with reference to research studies (22 marks) The following essay aims to make an appraisal of two models of memory whilst weighing up the strengths and limitations of each. Memory is defined to be the mental process of encoding, storing and retrieving information. Memory undergoes a series of stages in order to store its information. First the encoding process: incoming information is organized and transformed so it can be entered into memory. Secondly storage process: involves entering and maintaining information in memory for a period of time and last of all retrieval process: involves recovering stored information from memory so it can be used. There are three main types of models of memory that demonstrate how our memory processes work including the: Multistore Model (MSM), Working Memory Model (WM) and the Levels of Processing Model (LOP). As such, this essay response will be focussed on the evaluation of MSM & LOP memory models supported the arguments with relevant studies. The multi-store model of memory was proposed by Atkinsn and Shiffrin (1968). The multistore model consists of three memory stores: sensory memory (SM), short term memory (STM) and long term memory (LTM) that is used for different tasks. SM is a storage system that holds information in a relatively unprocessed form for fractions of a second after the physical stimulus is no longer available – stores sensory characteristics of a stimulus and plays a vital role in filtering out useless information, enabling us to focus our attention on important details. STM is a limited capacity memory system for storing information for brief periods of time. Atkinson and Shiffrin (1968) see STM as a temporary storage depot for incoming information after it recieves and encodes information from the sensory memory. LTM holds a vast quantity of information, which can be stored

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