Effects of Mass Media

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Effects of Mass Media Effects of Mass Media The effects of mass media are far reaching, and span the globe. People all over the world can often get information at their fingertips at a moment’s notice in today’s society. The technology of media has always been moving forward and making information more readily available to the people who are ready to accept it. And along with this technology comes the desire for more information. Over the last century, some of the major developments in the evolution of mass media were the invention of the printing press, the television, and the internet. Major Developments The invention of the printing press was a huge development for mass media because it made the mass production of print media possible. This made it cheaper to produce written materials, making it easier, cheaper, and faster to reach a bigger audience. The printing press also allowed for more than one copy of a printed material to be the same. Before the printing press, no two copies of a book were the same because the author had to handwrite them. This invention could produce about 480 pages an hour (Lule, 2012). Television was first introduced in the United States after World War II. During this time, television was where people could go to find the news of the day. Cable television then came into the picture and opened the doors for competition to the leading three networks (CBS, ABC, and NBC). People watch television now for entertainment, news, weather, education, and music. A breaking news story can interrupt a show on television within minutes, whereas you would not know about it from a newspaper until the next edition was published. The internet is a marvelous invention that has brought the entire world together in one screen shot. The internet allows people from all over the world who have an internet connect to get online and socialize, get
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