Edmunds Corrugated Essay

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Edmunds Corrugated Parts & Services Angela D. Davis Strayer University Management 500 Dr. Prakash Menon May 13, 2012 Abstract This critical analysis case of Edmunds Corrugated Parts & Services is based on circumstances of a once highly profitable company now at a crossroad in the strategic decision making process in how to best go forward in implementing changes for growth for the company. The owner has a clear understanding that the business is not where it used to be twenty years ago in having record breaking profits. Now Edmunds Corrugated has to determine how the business will function with the reality of long term employees leaving due to retirement with no available skilled applicants to hire. In this case study we note that the business owner will have to make choices on how the business will survive by several ways with implementing new business strategies such as developing new product, new services, new service industries of their product, partnering, global expansion of his parts product line , and possibly a more viable Internet presence. In this case study we will explore the company’s issues and how with corrective solutions, the business can possibly with implementing the new strategies from new hires to innovation and can once again achieve greater profits with new innovative products, highly skilled staff and services. Edmunds Corrugated Parts & Services ANALYZE AND DESCRIBE EDMUNDS ISSUES Larry Edmunds, the owner of the Virginia based Edmunds Corrugated Parts & Service Company was in a state of turmoil not unlike most owners of their companies that often find themselves in when running a business. This state Edmunds was in according to the case study, “Edmunds Corrugated Parts & Services” (Daft, 2010, p. 208). But, if he wanted the

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