Case 2- U.S. Automobile Manufacturing in the Twenty-First Century

862 Words4 Pages
CASE 2- U.S. Automobile Manufacturing in the Twenty-First Century In 1989, economist’s John Rutledge and Deborah Allen predicted a resurgence of U.S. manufacturing before the new century. They predicted that resurgence would be stimulated by increased investment in the capital base of machinery and tools by which products are manufactured. When they made their prediction, many U.S. manufacturers were using outdated tools and machines, compared with those of global competitors. As a result, some U.S. products were not competitive in price or quality. Factors expected to drive the resurgence of manufacturing included a low rate of inflation and the demographic influences associated with the baby boom. U.S. manufacturing investment stagnated during earlier periods of high inflation, which reached 14 percent in 1980. High inflation caused investors to purchase tangible assets, such as hotels and office buildings, as inflation hedges. Since stocks and bonds do not provide this same hedge, they became less attractive investments and funding for the plant and equipment needed for production goods became more difficult to obtain. The attack on inflation during the 1980s and tax reform made tangible assets less attractive as inflations hedges and tax shields. Stocks and bonds then became relatively more attractive. One foundation for the economists’ prediction was aging of the baby boomers. When the economists made their predictions, the baby boomers had reached their mid-forties and were predicted to start to save more. The savings of this huge age cohort were expected to srve as major sources of funding for the new plant and equipment needed to make U.S. manufacturing competitive in world markets. The oldest of the baby boomers were in their mid-fifties in 2000 and will be in their mid-sixties in 2010. As pointed out in chapter 2, this is a huge age cohort and is

More about Case 2- U.S. Automobile Manufacturing in the Twenty-First Century

Open Document