Balance Scorecard Essay

1764 Words8 Pages
TASK3 (A) BALANCED SCORECARD Berry (2006) noted that the key factors that the leads to strategic success in a business are not restricted to issues from finance alone. To measure the success of a strategic initiative fully requires the balancing of nonfinancial measures with those of financial nature. This lead to the development of balancing act known as balanced scorecard concept. The balance scorecard was first developed 1980’s at Analog devices, Inc., However, In 1990’s it was left to Robert S. Kaplan and David P. Norton to develop the balance scorecard theory and it application was extended to organisations of all type, from manufacturing to service business, and from government to other non profit organisation and it has been considered as an effective tool for measuring organisational performance (Berry, 2006). Berry, (2006) argue that the scorecard approach is similar to the Hoshin planning approach that was develop in Japan and which is also an organisation wide strategic planning system. Hoshin focuses management attention on the key area that are necessary for the organisation overall success and communicate strategic policy to all organisational participants. Jones (2006) define balanced scorecard as “a system of corporate appraisal which looks at financial and non financial elements from a financial customer, internal business and innovation perspective”. Berry (2006) describes it as a strategic tool that organisation uses to recognise and achieve its responsibilities to its major stakeholders like shareholders, employees, community and costumers. Under the balanced scorecard, the management of organisation fulfils it s responsibilities by (1) deciding on how to add value to each its stakeholder group; (2) developing lead indicators that drive strategic initiatives and create value in each link of the value chain; and (3) developing a system for an
Open Document