Assignement Essay

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CONTENTS PAGE

Title Page Number

Contents Page 2

Introduction - Diageo 3

  1. Identify personal skills to achieve strategic ambitions 5
      2.1 Analyse the strategic direction of the organization
      2.2 Evaluate the strategic skills required of the leader to achieve the strategic ambitions
      2.3 Assess the relationship between existing, required and future skills to achieve the strategic ambitions
2. Manage personal leadership development to support achievement of strategic ambitions 9
2.1 Discuss the opportunities to support leadership development
2.2 Construct a personal development plan to direct leadership development
2.3 Devise an implementation process for the development plan
3. Evaluate the effectiveness of the leadership development plan 12
3.1 Assess the achievement of outcomes of the plan against original objectives
3.2 Evaluate the impact of the achievement of objectives on strategic ambitions
3.3 Review and update the leadership development plan
4. Advocate a staff welfare environment 14
4.1 Evaluate the impact of corporate commitment to staff welfare on organisational values
4.2 Discuss how a staff welfare environment can affect achievement of organisational objectives
4.3 Consider the influence of a corporate commitment to staff welfare on the development of organisational values
Reflective statement 17
Appendix 19
Bibliography 24

Introduction

Diageo is one of the world’s largest premium drinks business with an outstanding collection of beverage alcohol brands across spirits, beer and wine (Johnnie Walker, Crown Royal, J&B, Windsor, Buchanan's and Bushmills whiskies, Smirnoff, Ciroc and Ketel One vodkas, Baileys, Captain Morgan, Jose Cuervo, Tanqueray and Guinness). The word Diageo comes from the Latin “Dia” for day and the Greek “Geo” for world. They take this to mean every day, everywhere, people celebrate with our...

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